Growth Account Manager

AppsFlyer · Tokyo

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AppsFlyer is the world’s only Modern Marketing Cloud, trusted by over 90% of the top apps worldwide. In Japan, we partner with the largest brands and fastest-growing startups, helping them make smarter decisions and drive measurable business impact.
At AppsFlyer, #LifeAtAF is where approachable professionals meet relentless performers - a team that wins together, grows together, and learns every day.
We’re a group of curious, driven, and collaborative people who take pride in our craft. We hold ourselves to high standards, celebrate progress as much as results, and believe that excellence and kindness go hand in hand.

Your role:

You’ll be a key player in AppsFlyer’s continued growth in Japan, managing a book of business across existing SMB clients while bringing new customers into the fold.

You’ll act as a trusted advisor to some of the most innovative app developers and marketers in the region, helping them unlock value through data-driven marketing and AppsFlyer’s suite of measurement solutions. You’ll also evangelize AppsFlyer as the Measurement Authority in Japan, driving adoption and market education.

What you’ll do:

• Own the full sales cycle, from prospecting and qualification to negotiation and close, across both existing and new SMB customers.
• Develop and implement account plans aligned with customer objectives and growth strategies.
• Drive value-based selling using MEDDPICC framework and Challenger Sales methodology
• Use data and insights to tell compelling stories, influencing customer strategy and demonstrating AppsFlyer’s business impact.
• Build strong relationships with decision makers across marketing, product, analytics, and leadership teams.
• Maintain a holistic view of your entire book of business to proactively identify growth opportunities, retention risks, and actions needed to improve performance.
• Collaborate cross-functionally with Sales Development, Customer Success, Partnerships, Marketing and Resellers to deliver an exceptional customer experience.
• Develop deep expertise in competitor products and strategies, using that insight to craft clear competitive advantages and compelling, customer-specific value propositions.
• Ensure executional excellence by maintaining accurate forecasts, monitoring KPIs, and minimizing churn through proactive account management.
• Exceed revenue and retention targets with disciplined pipeline management and growth mindset.

What you have:

• 5-8 years of sales experience, including at least 3 years in B2B SaaS sales with Japanese companies.
• Proven record of meeting or exceeding quota in competitive environments.
• Strong understanding of the MarTech and AdTech ecosystem, including mobile analytics, attribution, and marketing automation.
• Analytical and insight-driven, skilled at crafting data-driven narratives that influence decision-making.
• Highly proficient at leveraging AI and modern sales tools to force-multiply productivity, accelerate research, sharpen messaging, and elevate overall sales execution.
• Tech-forward, curious, and comfortable adopting new workflows that improve efficiency and customer value.
• Excellent communicator in Japanese (native) and English (business level), confident engaging both technical and executive audiences.
• Entrepreneurial, adaptable, and motivated by collaboration and shared success.
• Master’s degree preferred.

Bonus Points:

• Experience working with Mobile Measurement Partner (MMP) platforms.
• Being introduced by an AppsFlyer team member

Position Number: 2,666

AppsFlyer is a global company with 20 offices worldwide. Through mental health programs like Be Well, the Global Employee Exchange Program, and fitness programs, we empower our people to thrive physically, mentally, and professionally.

Here, titles don’t define us-ideas do. You’ll thrive in a culture where everyone’s input shapes the future.

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