Product Manager
Baxter · Singapore
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At Baxter, we believe every person—regardless of who they are or where they are from—deserves a chance to live a healthy life. It was our founding belief in 1931 and continues to be our guiding principle. We are redefining healthcare delivery to make a greater impact today, tomorrow, and beyond.
Our Baxter colleagues are united by our Mission to Save and Sustain Lives. Together, our community is driven by a culture of courage, trust, and collaboration. Every individual is empowered to take ownership and make a meaningful impact. We strive for efficient and effective operations, and we hold each other accountable for delivering exceptional results.
Here, you will find more than just a job—you will find purpose and pride.
About The Role:
- We are seeking a commercially minded and strategic Product Manager to lead the marketing and portfolio management activities for Baxter's Patient Support Systems (PSS), Global Surgical Solutions (GSS), and Front Line Care (FLC) businesses in Singapore.
- This role will be responsible for developing and executing portfolio strategies that drive business growth, strengthen market positioning, and support commercial excellence across the three portfolios. Working closely with sales teams, distributor partners, healthcare professionals, key opinion leaders, and regional stakeholders, you will leverage customer insights and market intelligence to develop impactful marketing programs, drive customer engagement, and support successful product adoption.
- The successful candidate will play a key role in shaping portfolio strategy, executing product launches, supporting business planning, and ensuring Baxter remains a trusted partner to healthcare providers across Singapore.
Portfolio Overview:
Patient Support Systems (PSS)
The PSS portfolio focuses on improving patient safety, mobility, and clinical outcomes through solutions that support patients and caregivers across the continuum of care.
Key product categories include:
- Hospital Beds
- ICU Beds
- Therapeutic Surfaces and Mattresses
- Patient Handling and Mobility Solutions
- Stretchers and Transport Solutions
Global Surgical Solutions (GSS)
The GSS portfolio supports healthcare providers in creating safe, efficient, and connected surgical environments.
Key product categories include:
- Surgical Tables
- Operating Room Lights
- Surgical Pendants
- Integrated Operating Room Solutions
- Video Management Systems
Front Line Care (FLC)
The FLC portfolio provides diagnostic and assessment solutions that enable frontline clinicians to make informed care decisions.
Key product categories include:
- Welch Allyn Diagnostic Solutions
- Vital Signs Monitoring
- Physical Assessment Devices
- Diagnostic Cardiology Solutions
Key Responsibilities:
1. Portfolio Management & Market Insights
- Support the development and execution of portfolio plans aligned with country and regional business objectives.
- Manage product lifecycle activities, including product launches, portfolio updates, and product phase-out initiatives.
- Conduct market research, customer analysis, and competitive assessments to identify market trends, customer needs, and business opportunities.
- Analyze market dynamics and competitor activities, providing insights and recommendations to support business decisions.
2. Marketing Execution & Commercial Support
- Develop and execute marketing programs and customer engagement initiatives to increase product awareness and utilization.
- Create and maintain marketing materials, sales tools, customer presentations, and promotional resources.
- Coordinate product launch activities, including launch readiness, customer education, and cross-functional implementation.
- Partner closely with Sales and distributors to support commercial activities, customer opportunities, and portfolio adoption.
3. Customer, Distributor & Stakeholder Engagement
- Build and maintain relationships with healthcare professionals, key opinion leaders (KOLs), biomedical teams, and other key stakeholders.
- Provide product, clinical, and application training to distributors and commercial teams.
- Support product demonstrations, evaluations, workshops, congresses, symposiums, and educational programs.
- Gather customer and distributor feedback to identify opportunities for portfolio improvement and market growth.
4. Cross-Functional Collaboration & Business Performance
- Collaborate with Sales, Regulatory Affairs, Medical Affairs, Supply Chain, Finance, and Regional Marketing teams to ensure successful execution of portfolio initiatives.
- Support forecasting, demand planning, inventory management, and business review activities.
- Monitor portfolio performance and marketing effectiveness, recommending improvement actions where appropriate.
- Ensure all activities comply with company policies, industry regulations, quality standards, and ethical requirements.
Education & Experience:
- - Bachelor's Degree in Life Sciences, Pharmacy, Nursing, Biomedical Engineering, Business, Marketing, or a related discipline.
- Minimum 5 years of experience in Product Management, Product Marketing, Clinical Marketing, Commercial Excellence, or related healthcare commercial roles.
- Experience within medical devices, healthcare technology, patient monitoring, connected care solutions, or related healthcare industries preferred.
- Experience working with distributors or indirect commercial models is an advantage.
- Experience managing healthcare professional engagement programs and KOL relationships.
- Proven experience supporting product launches, marketing execution, customer education programs, and commercial initiatives.
- Knowledge of the Singapore healthcare market and hospital environment is preferred.
Qualifications & Skills:
- Strong commercial and strategic thinking capabilities.
- Excellent analytical skills with the ability to convert insights into actionable business plans.
- Strong project management and organizational skills.
- Excellent communication, presentation, and stakeholder management abilities.
- Ability to influence and collaborate effectively across a matrix organization.
- Strong customer focus and market orientation.
- Self-motivated, proactive, and results-driven.
- Ability to manage multiple priorities in a fast-paced environment.
- Commitment to Baxter's ethics, quality, compliance, and customer-centric values.
Equal Employment Opportunity
Baxter is an equal opportunity employer. Baxter evaluates qualified applicants without regard to race, color, religion, gender, national origin, age, sexual orientation, gender identity or expression, protected veteran status, disability/handicap status or any other legally protected characteristic.
Reasonable Accommodations
Baxter is committed to working with and providing reasonable accommodations to individuals with disabilities globally. If, because of a medical condition or disability, you need a reasonable accommodation for any part of the application or interview process, please click on the link here and let us know the nature of your request along with your contact information.
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