Marketing Coordinator
EF Education First · Bogotá
We are looking for a Marketing Coordinator to join the global marketing team and support local marketing activities across Latin America.
Based in Bogotá, you will play an important role in turning local marketing strategies into effective campaigns and activities. You will work closely with local market teams and central marketing functions, including creative and paid marketing, to understand market needs, identify opportunities and deliver relevant marketing initiatives across the region.
This is an opportunity to combine your marketing experience and knowledge of Latin American audiences with the energy of an international team. You will coordinate projects across multiple teams, help develop campaigns from brief to execution, and contribute local insights that support the continued growth of Cultural Care Au Pair in Latin America.
What you’ll do
Build strong local market relationships
Support marketing activities across Cultural Care Au Pair’s Latin American markets.
Work closely with local teams to understand their audiences, priorities and market needs.
Build strong relationships with colleagues across the region and act as a link between the Latin American markets and the central marketing team in Zurich.
Coordinate local marketing projects from initial briefing through to execution.
Collaborate with the creative team to develop and adapt content and marketing materials for local audiences.
Help coordinate marketing activities across channels including social media, email, digital content, events, print and local partnerships.
Support the rollout of central campaigns and initiatives across Latin America, ensuring they are relevant and appropriate for each market.
Coordinate feedback, reviews, translations and content adaptations with local teams and other stakeholders.
Track project timelines, deliverables and approvals across multiple initiatives.
Share local insights, market feedback and ideas with the wider marketing team.
Help assess marketing activities and identify opportunities to improve how we connect with audiences across the region.
Contribute to a collaborative and locally relevant approach to marketing across Latin America.
You might be a great fit for this role if you
Are curious about people, cultures and the differences between markets.
Enjoy turning marketing plans into clear actions and completed projects.
Are organized, reliable and comfortable managing several priorities at the same time.
Communicate clearly and build positive relationships with people across different teams and countries.
Understand how marketing can connect people with opportunities that can have a meaningful impact on their lives.
Enjoy collaborating with creative colleagues, paid marketing specialists and local market teams.
Take initiative, solve problems practically and pay close attention to detail.
Enjoy learning new tools, channels and ways of working.
Are adaptable and comfortable working in an international environment where priorities may change.
Have a genuine interest in cultural exchange, international experiences and the au pair program.
Previous experience as an au pair is a plus, but it is not required.
Requirements
A degree in Marketing, Communications, Business or a related field.
At least three years of professional experience in marketing, communications or a related field.
Experience supporting marketing campaigns or projects across multiple channels.
Strong organizational and project management skills.
The ability to manage deadlines, coordinate stakeholders and follow projects through to completion.
Strong written and verbal communication skills in English and Spanish. Brazilian Portuguese is a plus.
Knowledge of, or experience working with, other Latin American markets is preferred
Familiarity with digital marketing, social media, content, email marketing or paid media.
Confidence working with international teams and colleagues from different cultural backgrounds.
Experience with project management, content management or marketing platforms is an advantage.
Willingness and ability to travel within Latin America and internationally, as needed
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