- The bread-and-butter aspect of the role is to ensure that deposit / cross sell targets are achieved from new and existing customer’s portfolio.
- To achieve business growth as per agreed deposit & cross-sell targets from new and existing customers), net of attrition, on monthly basis, through proactive sales management & customer relationship management process.
- To solicit new to bank (NTB) customers per month.
- To develop a potential customer database for new liability and consumer finance business development
- To promote the highest level of customer service and responsiveness to the customer base of the branch.
- Intelligently access the needs and problems of the existing customers and guide them in the best solution of their queries and concerns.
- To follow the sales management process e.g., Tail management, Attrition Management and Portfolio management.
- Meets and exceeds sales revenue and volume targets within specified time frame.
- Enhances and establishes relationships with existing and prospective customers by regular contact via phone and/or visits.
- Timely submission of account opening documents to Operations without any discrepancy ensuring that KYC & AML regime is in compliance with best practices.
- Deals with customers enquire and ensure resolution.
- Balances priorities to meet Sales & Service targets of Branch [Measure: Monthly results of Floor Time Management & TAT monitoring Polices of branch service & operations Issued from time to time].
- Maintain sales call & pipeline report file on daily & weekly basis.
- Ensure compliance with the relevant parameters, statutory requirements, laws, values, code of conduct, and policies.
- Represent the bank in the marketplace in a professional manner.
- To refer & follow the leads to concern department of Consumer Asset products, if during sale & service any enquiry from customer arises.
- To strictly follow the code of conduct of HBL in respect of attendance, discipline & dress code.
- To visit existing own portfolio's customers each month.
- Assist customer and counsel them by offering best solution which meets the customer requirements at time of opening bank accounts.
- Responsible to inform, guide and educate customer about digital channels and extend support in the registration/subscription process for customer convenience.
- Ensure to identify and resolve complaints of customers by routing them to BOM and follow up until closure.
- Ensure discipline and visible co-ordination with fellow colleagues and supervisor.
- Responsible for effective customer engagement to improve customer relationship, boost loyalty and customer retention.
- To highlight improvements in upkeep of branch to BOM and BM
- Responsible for any additional task assigned by the line management.
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