Director, Cross Border
JAS · Laredo
JAS is an international, non-asset-based supply chain services and solutions company. Our services include air and ocean freight forwarding, contract logistics, customs brokerage, distribution, inbound logistics, truckload brokerage and other supply chain management services, including consulting, the coordination of purchase orders and customized management services.
The Director, Cross-Border Road Freight leads the strategy, development, and execution of JAS Forwarding’s North American cross-border ground freight operations across the United States, Mexico, and Canada. This role is responsible for building a scalable, competitive, and fully integrated cross-border product, ensuring seamless, compliant, and cost-effective door-to-door transportation solutions.The Director partners closely with regional operations, customs, and commercial teams to drive service performance, strengthen carrier and vendor networks, and deliver profitable growth across key trade lanes.
***PLEASE NOTE THAT WHILE THIS ROLE IS POSTED TO LAREDO, TX ,WE ARE OPEN TO CANDIDATES IN OTHER MARKETS. TEXAS & ATLANTA, GA IS THE PREFERRED LOCATION***
Key Responsibilities
Strategic & Commercial Leadership
Own and develop the North American cross-border road freight product across the U.S., Mexico, and Canada.
- Partner with regional leadership to align cross-border strategy, capabilities, and service execution.
- Develop and execute the cross‑border road freight strategy aligned with company growth, customer needs, and market conditions.
- Expand cross‑border trucking capabilities, trade lanes, and carrier networks.
- Partner with Sales to design ground‑freight solutions, support RFPs, and win complex cross‑border transportation business.
- Establish KPIs that include on‑time performance, border transit times, claims, compliance, and margin.
Cross‑Border Road Operations
- Oversee integrated cross-border solutions including transportation, customs coordination, and value-added services (cross-dock, warehousing, distribution).
- Ensure alignment of infrastructure, capacity, and service offerings with customer demand.
- Manage relationships with asset‑based carriers, owner‑operators, and regional partners.
- Coordinate border processes including documentation, hand‑offs, inspections, and customs clearances.
- Drive operational consistency, visibility, and service reliability across lanes.
Compliance & Risk Management
- Ensure adherence to customs, trade, and transportation regulations governing cross‑border road freight.
- Collaborate closely with customs brokers to reduce border delays and compliance risk.
- Monitor regulatory changes, security requirements, and capacity risks impacting cross‑border trucking.
- Lead disruption response for border closures, congestion, weather, labor actions, or capacity shortages.
KPI Management
- Own and manage KPI goals for cross‑border road freight operations.
- Develop pricing strategies, lane‑level margin targets, and cost‑optimization initiatives.
- Lead procurement strategy across carriers and vendors, including network expansion and contract optimization.
- Negotiate carrier contracts, fuel programs, and capacity commitments.
- Analyze lane profitability and recommend corrective actions or expansion opportunities.
Customer & Stakeholder Engagement
- Serve as an executive escalation point for key cross‑border road freight customers.
- Maintain strong relationships with strategic shippers, carriers, brokers, and vendors.
- Ensure consistent service quality and customer satisfaction across all ground movements.
Leadership & Talent Development
- Lead and develop operations managers, dispatch teams, and cross‑border specialists.
- Build a performance‑driven culture emphasizing safety, compliance, accountability, and customer focus.
- Ensure workforce planning, training, and succession planning for critical roles.
Qualifications
Required
- Bachelor’s degree in supply chain, Logistics, Business, or related field (master’s preferred).
- 8–12+ years of experience in road freight or trucking operations with significant cross‑border responsibility.
- Strong understanding of cross‑border trucking processes, customs requirements, and documentation.
- Proven experience managing transportation, P&L, and negotiating carrier agreements.
- Demonstrated leadership experience managing multi‑site or multi‑region operations teams.
Preferred
- Experience managing U.S.–Mexico and/or U.S.–Canada trucking operations.
- Familiarity with bonded freight, transload facilities, and customs brokerage coordination.
- Experience with TMS platforms, freight visibility tools, and operational analytics.
- Bilingual proficiency in English and Spanish
- Professional certifications such as CLTD, CTPAT, or PMP.
Core Competencies
Cross‑Border Trucking & Ground Freight Expertise
Regulatory & Customs Coordination
- Financial & Margin Management
- Carrier Strategy & Negotiation
- Customer‑Focused Operations
- Data‑Driven Decision‑Making
- Team Leadership & Development
Work Environment & Travel
- Office‑based or hybrid environment with frequent operational collaboration.
- Travel required to border locations, carrier partners, and customers (approximately 25–40%).
The responsibilities associated with this job will change from time to time in accordance with the Company’s business needs. More specifically, the incumbent may be required to perform additional and/or different responsibilities from those set forth above. The above declarations are not intended to be an all-inclusive list of the duties and responsibilities of the job described, nor are they intended to be such a listing of the skills and abilities required to do the job. Rather, they are intended only to describe the general nature of the job.
JAS Forwarding (USA), Inc. is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law.
Where required by state law and/or city ordinance; this employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS), with information from each new employee’s Form I-9 to confirm work authorization.
NOTICE TO APPLICANTS
JAS USA IS A CUSTOMS BROKER, GOVERNED BY FEDERAL REGULATION. FEDERAL REGULATIONS PROVIDE THAT JAS MAY HAVE IT BROKERAGE LICENSE SUSPENDED OR REVOKED IF IT “KNOWINGLY EMPLOYED, OR CONTINUES TO EMPLOY, ANY PERSON WHO HAS BEEN CONVICTED OF A FELONY, WITHOUT WRITTEN APPROVAL OF THAT EMPLOYMENT FROM THE ASSISTANT COMMISSIONER.” JAS WILL PERFORM A BACKGROUND CHECK TO DETERMINE IF YOU HAVE BEEN CONVICTED OF A FELONY AND IF SO, ABSENT SPECIAL CIRCUMSTANCES, YOU WILL NOT BE HIRED OR WILL BE TERMINATED IMMEDIATELY.