Marketing Manager, South Pacific

Milestone · Melbourne

At Milestone Systems, we believe in empowering people, businesses, and societies through intelligent video technology. We're looking for a commercially minded and hands-on Marketing Manager, South Pacific to drive demand generation, partner engagement, brand awareness, and market growth across Australia and New Zealand.

In this highly collaborative role, you'll work closely with regional sales leaders, channel partners, technology partners, and global marketing teams to create and execute impactful marketing programs that generate pipeline, strengthen relationships, and elevate the Milestone brand across the region.

What you will be doing

Planning and targets:

Translates market specific sales strategies, plans and targets into effectful marketing plans and initiatives for South Pacific
Proactively and timely communicates and documents the market(s) marketing plan and activities as part of the Milestone Marketing planning and communication regime.
Sets the market specific marketing targets for globally agreed KPIs.

Marketing activation:

Delivers effective channel marketing initiatives within South Pacific as per agreed business objectives. Collaborate with the Channel Marketing team and Partner Marketing team and supports execution where possible. This includes but is not limited to co-marketing campaigns, sales training programs, content on the partner portal and sales promotions.
Anchors, delivers and follows through on internal sales enablement initiatives within South Pacific.
Leads the roll-out of global campaigns timely and efficiently as per agreed objectives in South Pacific. Monitors, evaluates, and provides feedback on performance and opportunities for continued optimization in South Pacific.
Supports development and oversees execution of localized digital demand generation initiatives, working with Global Demand Generation team to run and optimize performance in APAC.
Plans and oversees execution of events and tradeshows (online and offline) in coordination with regional event execution team members in APAC. Defines targets of events and drives continuous follow up on leads generated from event.
Identifies and oversees development of relevant local references and case studies across APAC – from identifying desirable stories to collaborating with partners to securing sign-off from relevant parties and effective publication.
Plans and executions co-marketing with selected technology partners, as per the global Technology Partner Strategy.
Develops and guides the earned and own media coverage in South Pacific in collaboration with global marketing. Defines, develops, and projects manages posts for Social Media channels and works closely with Global Communications Partners and PR agencies to drive tier 3 media coverage in relevant publications and industry media.

Brand awareness and compliance:

Understands the perception and level of brand awareness in South Pacific and is committed to strengthening the position through all marketing efforts.
Is a brand ambassador, ensuring consistency and adherence to brand standards across market specific marketing activities, including messaging, visuals, and partner and end-customer experience.

Collaboration and stakeholder engagement:

Works intimately with the regional sales managers and other key stakeholders to set plans, define must win battles, evaluates performance and business requirements.
Works closely with Global Marketing to ensure alignment of regional marketing initiatives with overall business goals and objectives.
Proactively shares and leverages best practices across the regional marketing group.
Establishes and nurtures trusted relationships with channel partners to continuously drive growth and sales in South Pacific. Coordinates and aligns with the Channel Marketing team.
Work closely with Milestone’s community partners on joint marketing activities throughout the region.
Source and engage external vendors in South Pacific if/when required to support marketing efforts and drive business growth.

Budget management:

Develop, manage, and optimize their sub -regions marketing budget, ensuring optimal allocation of resources, cost-effective execution of initiatives, as well as accurate and timely forecasts and reporting.

Performance tracking:

In line with global standards, monitors and analyzes key performance metrics for South Pacific to measure the effectiveness of marketing campaigns and initiatives, providing insights and recommendations for continuous improvement.
Ensure adherence to performance tracking and reporting requirements.

Market analysis and insights:

Support market research and analysis initiatives at market level to identify market trends, end-customer preferences, and competitive landscape, providing insights to inform marketing strategies and tactics – this extends to supporting brand surveys and NPS initiatives.

What you’ll bring to the team

Bachelor’s degree in Marketing, Business, Communications, or a related discipline.
10+ years of B2B marketing experience, ideally within technology, software, IT, cybersecurity, SaaS, or channel-driven industries.
Proven experience developing and executing integrated marketing campaigns that drive measurable business outcomes.
Strong event management, partner marketing, and demand generation experience.
Experience working with channel ecosystems, distributors, resellers, and strategic partners.
Strong project management and stakeholder management skills.
Commercial mindset with the ability to translate data and insights into action.
Excellent communication and relationship-building skills.
Self-motivated, proactive, and comfortable working in a fast-paced, international environment.
Proven experience collaborating effectively with remote teams across regional and global locations.

How we support you

Individual development plans aligned with your career goals
Join a global leader in video technology and open platform innovation.
Be part of a collaborative and inclusive culture where your ideas matter.
Work closely with regional and global teams across APAC, EMEA, and the Americas.
Contribute directly to business growth and market expansion in Australia and New Zealand.
Enjoy opportunities for professional development, learning, and career growth.

Call to Action

Ready to join a company that values people and innovation? Click '' Apply '' and submit your CV in English today.

Milestone Systems is a leading provider of data-driven video technology software. Our portfolio includes XProtect video management software, Arcules video surveillance as a service, and BriefCam analytics. We amplify what organizations of any size can see, do, and achieve with video. Guided by our People First mindset - freedom, inclusion, and togetherness - we always consider our employees, partners, and communities in everything we do. At Milestone Systems, we believe in empowering people, businesses, and societies through intelligent video technology. We're looking for a commercially minded and hands-on Marketing Manager, South Pacific to drive demand generation, partner engagement, brand awareness, and market growth across Australia and New Zea-land. In this highly collaborative role, you'll work closely with regional sales leaders, channel partners, technology partners, and global marketing teams to create and execute impactful marketing programs that generate pipe-line, strengthen relationships, and elevate the Milestone brand across the region.

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