SFCC Enablement lead - FR
Photon · France
1. Global Enablement & Feature Activation
- Promote, explain, and activate new Salesforce NGL features (built on SFCC technology) across global markets.
- Develop clear, business-oriented narratives to support product rollouts and new feature launches.
- Translate technical functionalities into marketing‑friendly use cases, demonstrating real business impact.
- Showcase newly released features through live demos and articulate their business value using data, KPIs, and benchmarks.
2. Training, Education & Communication
- Lead engaging demos, training sessions, webinars, and functional workshops.
- Create high-quality enablement materials (education kits, playbooks, guides, best‑practice decks).
- Ensure consistent, transparent communication of updates, roadmap evolutions, and feature releases across all regions.
3. Community Engagement & Adoption
- Animate and grow a global community of business users, fostering collaboration and best‑practice sharing.
- Act as the central point of contact for local teams, gathering feedback and identifying adoption barriers.
- Monitor usage and adoption metrics, propose data‑driven recommendations, and support markets in maximizing feature value.
Candidate Profile
Required Skills & Experience
- Excellent communication, enablement, and presentation skills, comfortable engaging diverse global audiences.
- Demonstrated ability to simplify complex technical concepts for marketing and business stakeholders.
- Solid understanding of Salesforce-based webmastering, SFCC content management, and digital merchandising.
- Technical familiarity with SFCC, APIs, connectors, and digital marketing technologies is a strong plus.
- Experience working in a global or matrixed organization is highly beneficial.
Languages
- Fluent English required.
- French is a plus.
Location
- Paris area (Clichy) ; remote work possible.
- Occasional onsite presence (~3 days/week on average) for key workshops, team meetings, and strategic enablement activities.