Associate, Media Operations, Ad Operations
Quad/Graphics · CMX
The Associate, Media Operations, Ad Operations is crucial to the success of our advertising campaigns, ensuring smooth execution and optimal performance. The ideal candidate will possess a strong understanding of digital advertising and excellent technical skills. This role blends the expertise of an Ad Trafficker with the broader responsibilities of an AdTech Specialist, with a particular emphasis on tagging, tracking, and platform management.
Key Responsibilities:
- Work with cross-functional teams to traffic creative assets and maintain campaign requirements in relevant platforms ensuring accurate and timely execution
- Implement tracking pixels, troubleshoot AdTech platforms, and assist with tag management systems to ensure proper measurement and attribution
- Collaborate with team members to complete day-to-day tasks for stakeholders
- Assist with the documentation of internal processes and policies tied to ad operations.
- Stay up-to-date with industry best practices, trends, and AdTech advancements
- Channels include but are not limited to: Programmatic, Search, SEO, Social, Affiliate, Marketplace, Influencer, Broadcast and Out-of-Home.
Job Requirements:
Education:
Bachelor's degree in marketing, advertising, or a related field is preferred
- Ability to speak, read and write the English language
Experience:
1+ years of experience in ad operations or a related field
Understanding of AdTech platforms and ad tagging methodologies
Experience with tag management systems and data management platforms is a plus
Knowledge, Skills & Abilities:
- Strong analytical, problem-solving, communication, and interpersonal skills, with aptitude for developing and determining the optimal ways to setup, deliver, troubleshoot, and QA/QC
- Excellent attention to detail, organizational skills, and ability to work both independently and as part of a highly functioning team
- Strong oral and written communication skills; focus on fostering strong, collaborative relationships at a tactical level
- High comfort level participating in brainstorms and ideation sessions
- Ability to work with a team to think tactically and execute accurately in order to align media execution with client needs
- Ability to travel <5%