Sr Associate, Media Operations, Ad Operations
Quad/Graphics · Chicago · $69,620–$86,910 (stated in the posting)
General Purpose of Job:
The Sr Associate, Media Operations, Ad Operations is crucial to the success of our advertising campaigns, ensuring smooth execution and optimal performance. The ideal candidate will possess a strong understanding of digital advertising and excellent technical skills. This is an ideal role for an experienced Ad Operations / traffic professional seeking to leverage their AdTech troubleshooting capabilities.
Key Responsibilities:
- Manage complex digital and traditional advertising campaigns, which include implementing campaigns across ad servers and other technologies, ensuring proper creative implementation
- Implement tracking pixels, troubleshoot AdTech platforms, and assist with tag management systems to ensure proper measurement and attribution
- Collaborate with team members to complete day-to-day tasks for stakeholders
- Assist with the documentation of internal processes and policies tied to ad operations
- Manage data related to advertising campaigns, including list uploads and segmentation for targeting purposes
- Ensure data privacy and compliance with relevant regulations
- Integrate offline data sources with relevant digital platforms
- Audit existing platform setups and provide recommendations
- Assist with the discovery of new technologies, concepts, or processes
- Mentor junior team members, providing support and training on campaign management, technical implementation, and troubleshooting
- Reinforce best practices and processes; identify and execute on opportunities for improvement
- Stay up-to-date with industry trends and best practices, contribute to ad operations processes and procedures, and collaborate effectively with cross-functional teams
- Channels include but are not limited to: Programmatic, Search, SEO, Social, Affiliate, Marketplace, Influencer, Broadcast and Out-of-Home
Job Requirements:
Education:
- A bachelor's degree in marketing, advertising, or a related field is preferred.
- Ability to speak, read and write the English language
Experience:
- 3+ years of experience in ad operations or a related field
- Understanding of and proven experience with AdTech platforms and ad tagging methodologies
- Experience with tag management systems and data management platforms is a plus
Knowledge, Skills & Abilities:
- Strong analytical, problem-solving, communication, and interpersonal skills.
- Excellent attention to detail, organizational skills, and ability to work both independently and as part of a highly functioning team
- Strong analytical, problem-solving, communication, and interpersonal skills, with aptitude for developing and determining the optimal ways to setup, deliver, troubleshoot, and QA/QC
- Strong oral and written communication skills; focus on fostering strong, collaborative relationships at a tactical level
- High comfort level participating in brainstorms and ideation sessions
- Ability to work with a team to think tactically and execute accurately in order to align media execution with client needs
- Ability to travel <5%
Employees can be expected to be paid an annualized salary range of $69,620-$86,910, based on variations in knowledge, skills, experience, and market conditions.
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Rise is an award-winning, full-service Media Agency of Record that is backed by data and powered by people. We create omnichannel experiences using our proprietary tech stack and advanced analytics capabilities to help solve the unique struggles brands face today. This approach, with transparency at its core, specializes in omnichannel media, commerce and retail media, advanced in-home media, as well as content and creator marketing.
We offer "Risers" the opportunity to work in an ever-evolving industry that will foster learning and development, provide an innovative work environment with diverse projects and clients, career advancement paths a collaborative team environment, corporate social responsibility initiatives, an inclusive and diverse culture, plus association with a reputable media agency. We're looking for talent like you who can continue to elevate our work and culture.