Trade Mktg Coordinator
Samsonite · Oudenaarde
Are you creative, visually strong, and able to bring our brand to life offline? Do you work in a structured way while thinking out of the box? Then you might be the Marketing Coordinator we are looking for.
As a Trade Marketing Coordinator, you support the marketing team in developing and executing marketing tools. You ensure that our communication not only looks great but also delivers the right message and connects with our target audience.
Key Responsibilities
Collaterals (Luggage, Lifestyle Bags & accessories)
- Management and development of marketing collaterals
- Creation (InDesign, Illustrator) of artworks and layouts
- Updating and maintaining collateral matrixes (Excel)
- Coordination of printed samples & approval flow
- Coordination with external printing vendors in Belgium, Hungary and Asia
- Alignment and collaboration with regional marketing teams (Europe/Asia/USA)
Visual & Campaign Development
- Development of window concepts for wholesale stores
- In store / window POS development
- Collaborate with external partners (printers, agencies, suppliers)
- Rollout of campaign visual ads for multiple countries within Europe
- Help executing promotional actions
- Support events and trade fairs + prepare presentations
Development of catalogues
- Lookbook: twice a year - spring summer / fall winter
Corporate & Brand Assets
- Development and maintenance of corporate PowerPoint presentations
- Creation of onboarding presentations for the retail team and supporting materials
- Management and evolution of brand guidelines
Who we are:
Samsonite is the worldwide leader in superior travel bags, luggage, and accessories combining notable style with the latest design technology and the utmost attention to quality and durability. For more than 100 years, Samsonite has leveraged its rich heritage to create unparalleled products that fulfill the travel lifestyle needs of conscious movers everywhere. With a portfolio of brands including Samsonite, Tumi, American Tourister, High Sierra, Gregory, Hartmann, and Lipault Paris, our products are sold in over 100 countries in North America, Asia, Europe and Latin America through our company-operated retail store, websites and a variety of retail partners.