Marketing Manager - Key Accounts Aftermarket Europe & RoW (f/m/d) (Fixed-term)
Thyssenkrupp · Budapest
thyssenkrupp is an international industrial and technology group with around 98,000 employees. In the fiscal year 2023/2024, the company generated sales of €35 billion in 47 countries. Its business activities are bundled in five segments: Automotive Technology, Decarbon Technologies, Materials Services, Steel Europe and Marine Systems. With extensive technology know-how, the businesses develop innovative solutions for the challenges of the future, especially in the fields of climate protection, the energy transition, digital transformation in the industry and mobility of the future.
In the Hungarian development center with our engineering team of 1000 we are present as an innovative and significant partner in one of the fastest growing and most exciting segment of the automotive industry, in the field of electromechanical steering systems. With outstanding quality and high-tech developments we meet the needs of renowned car manufacturers and our developments can be found in 25 % of the manufactured cars all over the world. Our engineers work on new challenges that can change the future of automotive.
- Act as the central marketing interface for the region Europe and Rest of World (RoW), working closely with Sales, Product Management, Brand Marketing, and external partners.
- Develop, implement, and continuously optimize regional marketing strategies aligned with the global marketing framework.
- Plan, execute, and monitor integrated marketing campaigns across multiple international markets and channels.
- Adapt global marketing initiatives to regional market requirements while ensuring brand consistency.
- Manage regional marketing budgets, monitor KPIs, and evaluate campaign performance to drive continuous improvement.
- Coordinate cross-functional and international projects with internal stakeholders and external agencies.
- Support key customer activities, product launches, trade shows, sales promotions, and customer engagement initiatives.
- Build and maintain strong relationships with regional sales organizations, distributors, and strategic partners.
- Identify market trends, customer needs, and business opportunities to support sustainable growth.
- Ensure efficient project management, timely execution, and high-quality delivery across all assigned regions.
- Support customer-facing marketing measures for key accounts and contribute to measurable business impact through regional campaigns and initiatives.
- Track and report on campaign effectiveness, budget utilization, and key performance indicators on a regular basis.
- Bachelor’s or Master's degree in Marketing, Business Administration, Communications, or a related field.
- Several years of professional experience in international B2B marketing, key account management, or a comparable commercial role.
- Proven experience managing cross-functional and international projects in a matrix organization.
- Strong strategic thinking combined with a hands-on mindset and excellent organizational skills.
- High level of initiative, ownership, and customer orientation.
- Excellent communication and stakeholder management skills.
- Analytical mindset with experience in budget management and performance measurement.
- Fluent in English; German is an advantage. Additional languages are considered a plus.
- Willingness to travel internationally (approx. 10%).
- Experience in the automotive aftermarket, preferably in a regional or international environment, is an advantage.
- Experience working with distributors, sales teams, or key customers would be beneficial.
- A modern office in the 11th district is waiting for you to support your creativity with fun community places, cafe rooms, an own cinema and a skybar
- We support you with flexible working hours and home office opportunity
- Competitive salary and wide range of other benefits (cafeteria & bonus) are provided to you
- You can be part of a successful and growing company in the field of technology
- You can learn new languages in small groups, selecting from 5 languages
- We organize leisure time activities (board games, sport activities)
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