Strategic Partner Manager
Trend Micro · Seoul
TrendAI™, the global AI security leader and enterprise business unit of Trend Micro, empowers organizations with full AI visibility and consolidated security that inspires confidence, drives innovation, and eliminates risk.
At TrendAI™, we’re always seeking exceptional talent; people who want to collaborate with the best and push boundaries together. Here, your work goes beyond building a career. You will help protect what matters and play a vital role in shaping a safer, more trustworthy AI-powered future.
AI Fearlessly.
ABOUT TRENDAI
TrendAI, a global cybersecurity leader, helps make the world safe for exchanging digital information. Fueled by decades of security expertise, global threat research, and continuous innovation, Trend AI's cybersecurity platform protects hundreds of thousands of organizations and millions of individuals across clouds, networks, devices, and endpoints. As a leader in cloud and enterprise cybersecurity, the platform delivers a powerful range of advanced threat defense techniques optimized for environments like AWS, Microsoft, and Google, and central visibility for better, faster detection and response. With 7,000 employees across 65 countries, TrendAI enables organizations to simplify and secure their connected world. For additional information, visit www.trendmicro.com
POSITION OVERVIEW
The Strategic Partner Manager, Trend AI Korea, will build and scale the partner ecosystem behind Trend's AI-driven security portfolio in the Korean market. This is a strategic, relationship-led role focused on a select group of high-impact partners — global and local systems integrators, hyperscalers, telecommunications providers, and AI infrastructure and platform players — rather than broad-based partner recruitment.
Korea represents one of Asia's most sophisticated and fastest-moving AI adoption markets, with enterprise demand concentrated among large conglomerates, cloud-native digital businesses, and the public sector. The Strategic Partner Manager will own the partner strategy for this market: identifying where Trend's AI capabilities create differentiated value for partners, building joint solutions and go-to-market plans, and converting those partnerships into measurable pipeline and revenue.
PRIMARY RESPONSIBILITIES
Own and execute the strategic partner plan for Trend AI in Korea, including partner selection, joint value proposition, and revenue targets
Build and manage executive-level relationships with a focused portfolio of strategic partners, becoming the trusted point of contact across their sales, technical, and business development organizations
Develop joint go-to-market propositions that combine Trend's AI security capabilities with partner platforms, services, and industry expertise — including co-branded solutions, reference architectures, and service offerings
Drive co-sell motion with partners: build joint pipeline, align account plans, and work opportunities through to close alongside Trend's direct sales and partner sales teams
Establish and run regular partner business reviews with clear KPIs covering pipeline contribution, closed revenue, technical enablement, and joint marketing execution
Partner with hyperscalers (AWS, Microsoft, Google) and their Korean field organizations to leverage marketplace, co-sell, and funding programs
Work closely with local and regional Channel Account Managers, Regional Account Managers, and the AI product organization to ensure partner strategy is aligned to market demand and product roadmap
Build partner technical and sales capability through structured enablement, ensuring partners can independently position and deliver Trend's AI portfolio
Identify and evaluate new strategic partnership opportunities in Korea's emerging AI ecosystem, including AI platform providers, data infrastructure players, and specialist consultancies
SECONDARY RESPONSIBILITIES
Represent TrendAI at industry conferences, partner events, trade shows, and seminars in Korea and the broader region
Contribute to the planning and execution of joint marketing programs and demand generation campaigns with strategic partners
Provide structured market feedback to product and regional leadership on Korean AI security requirements, competitive dynamics, and partner needs
Document and maintain all partner activity, joint pipeline, and business plans in Salesforce
EXPERIENCE
Minimum 7 years of sales, business development, or partner management experience in the enterprise IT industry.
Preference given to Channel job experienced applicants.
Hands-on experience with AWS Marketplace, including co-sell motions, listing management, and leveraging AWS partner programmes to drive joint pipeline and revenue
Demonstrated track record building and monetising strategic partnerships in the Korean market, ideally including experience with major Korean SIs, telecommunications providers, or cloud partners
Strong understanding of the cybersecurity market; working knowledge of AI and machine learning technologies and how they are applied in enterprise security is highly desirable
Proven ability to build credibility and influence at senior and executive levels, both internally and with partner organizations
Experience developing joint value propositions and go-to-market plans from concept through to revenue, not solely managing existing partner relationships
Comfortable operating with autonomy in a fast-moving, high-growth environment where the business model and portfolio continue to evolve
Strong commercial acumen with a consistent record of achieving or exceeding partner-sourced revenue targets
Fluent Korean and professional-level business English required
Trend AI strive to build an environment of equity and inclusion, which reflects diverse points of view. We welcome, value, promote, and celebrate diversity - the very experiences and attributes that make us who we are, including but not limited to race, ethnicity, nationality, gender, gender identification, sexual orientation, level of ability, age, religion, veteran status, socio-economic status, and political philosophy.
#LI-ZA1
#LI-Hybrid
We embrace change, empower people, and encourage innovation. Join Trend Micro and Thrive with us.