Digital Executive Producer
Nexstar Media Group · Sacramento · $75,000 (stated in the posting)
KTXL FOX40 is looking for an exceptional Digital Executive Producer, to lead the evolution of our newsroom into a fully integrated, multiplatform operation.
This is not a traditional digital role. The Executive Producer will be a central editorial leader—responsible for breaking down silos between digital, broadcast, streaming, and social, and ensuring every story we produce lives across platforms in meaningful, audience-driven ways.
This leader will build, coach, and elevate a high-performing digital team; help drive growth on all digital platforms; and raise the entire newsroom’s fluency in how audiences consume news today.
Core Responsibilities
- Lead and help grow a high-performance Digital team
- Set the vision, standards, and daily expectations for Digital performance
- Create accountability around metrics, content quality, and editorial judgment
- Identify gaps and actively train the team in video, social, SEO, and analytics
- Serve as a key voice in daily editorial decision-making, alongside broadcast leadership
- Ensure Digital is present early in story conception, not just at the end
- Push for stronger, smarter story framing that works across all platforms
- Hold the newsroom accountable to multiplatform execution
Integrate Digital, Broadcast, and Streaming
- Partner with show EPs, assignment editors, and producers to extend the life of every story
- Create seamless workflows between linear, digital, and streaming
- Ensure broadcast content is consistently optimized and repurposed for Digital and CTV
- Drive the evolution towards vertical video
- Eliminate gaps where content is left underutilized or audience opportunities are missed
Drive the Growth of streaming
- Work in lockstep with the Executive Producers to stream build and grow Fox40+
- Identify daily opportunities for live, near-live, and on-demand content on streaming
- Support and strategize the promotion of FOX40+ across all platforms
Elevate Social & Audience Reach Across the Newsroom
- Lead a newsroom-wide approach to social, not just a digital team function
- Establish clear expectations for how content is created and distributed on social platforms
- Train and guide newsroom staff to produce content that performs natively on each platform
- Stay ahead of trends and ensure FOX40 is competitive in emerging formats
Own Digital Performance & Growth
- Oversee homepage strategy, editorial prioritization, and identifying content that, when packaged correctly, will resonate on digital platforms.
- Use real-time and long-term analytics to guide decisions and adjust strategy
- Drive measurable growth in engagement, loyalty, and reach
- Establish clear KPIs and ensure consistent performance against them
Basic Qualifications
- Proven leadership in a digital news environment, with experience managing people and performance.
- Strong editorial judgment with the ability to lead in a breaking news environment
- Track record of driving audience growth through content strategy and execution
- Deep understanding of SEO, analytics, and social platforms
- Experience working across video, streaming, and digital storytelling formats
- Ability to influence across teams and lead without rigid organizational boundaries
- Strong communicator who can set expectations and hold teams accountable
- Comfortable operating in a fast-paced, evolving newsroom environment
Preferred Qualifications
- Track record of digital and social media growth
- 3 years of digital experience a plus
Compensation - $75,000+ annually commensurate with experience and skill level
To be considered for this position, you must apply online at: https://nexstar.wd5.myworkdayjobs.com/nexstar
EEO Statement: All qualified applicants will receive consideration for employment without regard to disability, protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.
KTXL Fox40 will consider qualified applicants with a criminal history pursuant to the California Fair Chance Act. You do not need to disclose your criminal history or participate in a background check until a conditional job offer is made to you. After making a conditional offer and running a background check, if KTXL Fox40 is concerned about conviction that is directly related to the job, you will be given the chance to explain the circumstances surrounding the conviction, provide mitigating evidence, or challenge the accuracy of the background report.
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SCAM ALERT:
Please be aware candidates may be at risk of being targeted by scammers seeking personal data or money. Recruiters with Nexstar Media Group and its local stations will only contact you through official job boards, LinkedIn, or email with Nexstar.tv domain or official station email addresses (example:@wreg.com). Be cautious of any outreach claiming to be from Nexstar or its recruiters via any other messaging platforms or personal email addresses. We will not contact you using a @gmail email address.