Senior Account Based Marketing Manager
Superhuman · Remote
Superhuman offers a dynamic hybrid model, and candidates in this role can be based remotely. You may be expected to travel to meet in person during your team’s scheduled collaboration weeks. Managers will determine in-person time according to business needs.
This hybrid approach helps foster trust, innovation, and a strong team culture, with the flexibility of working from home, whenever you need focus time.
About Superhuman
Grammarly is now part of Superhuman, the AI productivity platform on a mission to unlock the superhuman potential in everyone. The Superhuman suite of apps and agents brings AI wherever people work, integrating with over 1 million applications and websites. The company’s products include Grammarly’s writing assistance, Superhuman Docs’s collaborative workspaces, Mail’s inbox management, and Go, the proactive AI assistant that understands context and automatically delivers help. Founded in 2009, Superhuman empowers over 40 million people, 50,000 organizations, and 3,000 educational institutions worldwide to eliminate busywork and focus on what matters. Learn more at superhuman.com and about our values here.
The Opportunity
We're looking for a Senior ABX Manager to own and scale the programs that win and expand Superhuman's most strategic accounts. At Superhuman, Account-Based Experience (ABX) is how we go to market with precision — rather than casting a wide net, we start with the accounts that matter most and build deeply personalized, coordinated experiences across every touchpoint to drive pipeline, accelerate deals, and grow revenue.
You're someone who operates at the intersection of strategy, creativity, and execution — equally comfortable building an account plan with an AE and reporting pipeline influence to leadership. You bring strong executive presence, able to command the room with senior stakeholders, earn the trust of sales leadership, and communicate the impact of ABX programs with clarity and confidence. You thrive in ambiguity, love building programs from scratch, and are energized by close collaboration with the sales team to move big deals forward. This is a high-visibility, high-impact role at the heart of our enterprise growth strategy.
What You’ll Own:
1:1 ABX Programs (Strategic Accounts)
Own end-to-end strategy and execution of personalized programs for Superhuman’s most strategic named accounts (typically top 15-30 accounts)
Partner with assigned AEs to develop bespoke account plans: research account priorities, map stakeholders, identify whitespace, and design tailored engagement plays
Create hyper-personalized content and experiences — including custom landing pages, executive briefings, bespoke direct mail, and tailored event invitations.
Orchestrate multi-channel touchpoints (email, LinkedIn, paid, events, gifting, executive outreach) in close coordination with the Sales team
Track engagement signals at the account level and activate Sales at the right moments to advance pipeline
1:Few ABX Programs (Cluster & Segment Programs)
Design and run cluster-based programs targeting cohorts of 10–100 accounts grouped by vertical, company size, use case, or buying stage
Build repeatable playbooks that can be scaled across segments, including messaging frameworks, content maps, and channel sequences
Collaborate with content and design to develop segment-specific assets (industry landing pages, vertical-specific case studies, tailored nurture sequences)
Partner with SDRs and AEs to sequence outbound and inbound touchpoints for maximum account penetration
Strategy & Planning
Define and maintain the target account list in partnership with Sales leadership and RevOps, using firmographic, technographic, and intent data
Build and maintain account segmentation models (Tier 1 / Tier 2 / Tier 3) to prioritize resource allocation
Develop the ABX program roadmap aligned to quarterly pipeline targets and sales priorities
Contribute to the ABX budget allocation process, ensuring investment is focused on accounts with highest propensity to buy and expand
Analytics & Reporting
Own ABX program measurement: define KPIs, build dashboards, and report on account engagement, pipeline influence, and revenue impact
Conduct regular account-level reviews with Sales to assess program effectiveness and iterate
Maintain a test-and-learn culture — run experiments, document findings, and continuously optimize plays
Cross-Functional Collaboration
Act as the connective tissue between Marketing and Sales, ensuring tight alignment on account priorities, messaging, and timing
Work with RevOps to ensure ABX data flows correctly through the tech stack (CRM, MAP, intent platforms, ABM tools)
Collaborate with Field Marketing on account-specific event strategies and executive programs
Partner with Product Marketing to ensure ABX messaging reflects current positioning and competitive differentiation
Qualifications
Experience:
6-9 years of B2B marketing experience, with at least 4–5 years focused specifically on account-based marketing or ABX.
Demonstrated experience owning 1:1 and 1:few ABX programs at a SaaS company, ideally in a high-growth or enterprise sales environment
Proven track record of influencing pipeline and revenue through ABX programs — you can point to specific accounts won or accelerated as a result of your programs
Experience working closely with enterprise sales teams; you are fluent in sales language and understand how deals move
Familiarity with the ABM tech stack: tools such as 6sense, Demandbase, Terminus, Salesforce, HubSpot or Marketo, Outreach or Salesloft, and intent data platforms.
Experience with website personalization platforms (e.g., Mutiny, Folloze, or similar) for building account-specific landing pages and web experiences
Experience building ABX programs from the ground up (not just inheriting an existing motion)
Skills:
Strategic thinker who can zoom out to set program strategy and zoom in to execute with precision
Exceptional written communication — you can craft personalized, compelling messages for C-suite buyers that don’t sound like marketing
Strong analytical ability — comfortable pulling data, building attribution models, and making program decisions based on insights rather than gut feel
Project management fluency — you can run multiple concurrent programs across different account tiers without dropping the ball
Creative problem-solver who can develop differentiated plays that cut through the noise in a competitive inbox
Collaborative team player with strong influence skills — you earn trust with Sales teams by delivering results and showing up as a true partner
What Success Looks Like:
In the first 90 days, you will have audited our current account targeting approach, established relationships with your Sales counterparts, and launched your first 1:few cluster program. Within 3 months, you will have a full 1:1 program running for our top strategic accounts and clear ABX dashboards showing pipeline influence. Within a year, ABX will be recognized internally as a core driver of enterprise pipeline, and you will have a library of repeatable plays that are generating consistent results across tiers.
Compensation and Benefits
Superhuman offers all team members competitive pay along with a benefits package encompassing the following and more:
Excellent health care (including a wide range of medical, dental, vision, mental health, and fertility benefits)
Disability and life insurance options
401(k) and RRSP matching
Paid parental leave
20 days of paid time off per year, 12 days of paid holidays per year, two floating holidays per year, and flexible sick time
Generous stipends (including those for caregiving, pet care, wellness, your home office, and more)
Annual professional development budget and opportunities
Superhuman takes a market-based approach to compensation, so base pay may vary by location. Our US locations are categorized into two compensation zones based on proximity to our hub locations.
For more information about our compensation zones and locations where we currently support employment, please refer to this page. If a location of interest is not listed, please speak with a recruiter for additional information.
Base pay may vary considerably depending on job-related knowledge, skills, and experience. The expected salary ranges for this position are outlined below by compensation zone and may be modified in the future.
We encourage you to apply
At Superhuman, we value our differences, and we encourage all to apply—especially those whose identities are traditionally underrepresented in tech organizations. We do not discriminate on the basis of race, religion, color, gender expression or identity, sexual orientation, ancestry, national origin, citizenship, age, marital status, veteran status, disability status, political belief, or any other characteristic protected by law. Superhuman is an equal opportunity employer and a participant in the US federal E-Verify program (US). We also abide by the Employment Equity Act (Canada).