Performance Marketing Manager | Senior
Yadda · Remote
What we're building
BlancVPN is a privacy product used by hundreds of thousands of people worldwide — often in exactly the markets where acquisition is hardest. We're looking for a Performance Marketing Manager | Senior who can find working acquisition channels, prove the economics, and scale them across markets where conditions change fast — including under restrictions, blocking, and censorship.
This is a hands-on growth role for someone who operates independently, decides from data, and rebuilds the playbook — campaigns, landing pages, domains, channels — the moment the old one stops working.
What we're looking for
Core Requirements
Fluent Russian and English (B2+)
4+ years of proven performance marketing, including international markets
Ability to analyze your own work and prove results in numbers
Experience with projects facing restrictions, blocking, or censorship — and an understanding of how to work around those barriers in international markets without violating platform rules
Independence, outcome focus, and ownership of results
Ability to create tasks from goals and OKRs instead of waiting for assignments
Nice-to-have
Experience with PostHog or similar product analytics
Experience building and leading a growth team
Experience promoting VPNs, mobile apps, or subscription products
What you'll be doing
Acquisition and Experiments
Acquire and scale traffic in Russian-speaking and international markets, developing economically sound growth hypotheses
Maintain and expand presence in the Russian-speaking market despite regulatory restrictions and blocks — finding, testing, and scaling acquisition channels when familiar ones stop working
Run projects in an environment shaped by censorship and blocking, quickly adapting creatives, landing pages, domains, and channels as conditions change
Execution and Scale
Make independent decisions and bring projects to target metrics
Build a team to scale and grow the function
What we offer
🌍 Work from anywhere — fully remote (except Russia, Belarus, China, Syria, Iran, Yemen, North Korea, and some other regions)
🗓️ Flexible 5-day week — start when it suits you; loosely aligned to CET
💻 Full home-office setup — all the equipment you need, on us
🌴 40 flexible paid days off + paid sick leave
❤️ Benefits — VHI, wellness, language courses, mental health support and a referral program
📈 Room to grow — annual development budget + in-person team meet-ups
Stages
👋 Welcome Call
🛠️ Technical Call
🤝 Pre-Offer Call