Post Creative Strategist
VaynerMedia · Philippines
ABOUT VAYNERX
VaynerX (https://vaynerx.com) is the most contemporary family of companies, working together to build and grow brands. Subsidiaries include VaynerMedia, Eva Nosidam Productions, The Sasha Group, Gallery Media Group, Tingley Lane Trading, VaynerSpeakers, and VaynerCommerce.
ABOUT VAYNERMEDIA
VaynerMedia is a global integrated creative and media agency, built for today's consumers. As the Modern Agency of Record, it understands the nuances of today's attention landscape, empowering brands to win attention, drive relevance, and deliver business results. Founded in 2009, by Gary Vaynerchuk, the independently owned agency operates in 15 offices worldwide, including Amsterdam, Bangkok, Chicago, New Delhi, Kuala Lumpur, London, Los Angeles, Mexico City, Miami, New York, Tokyo, Toronto, Singapore, and Sydney. VaynerMedia is part of the VaynerX family of companies.
Culture is our key and Empathy is how we build it. VaynerMediaAPAC is strong with a world-class combination of diverse backgrounds collaborating to put forward innovative, creative and strategic solutions to the one advantage that stands the test of time --- PEOPLE. Day in and day out, we propel some of the biggest brands in the world to the intersection of attention and culture. In APAC, we are proudly +300, servicing a diverse client all around the region.
The PITCH
The Post-Creative Strategist will help translate film and series titles, audience conversations, cultural moments, platform behavior, community interactions, and performance data into relevant social content for Filipino audiences.
The role sits across community management, strategy, creative development, writing, publishing, and performance analysis. It requires someone who can identify strong social opportunities, turn them into executable ideas, write compelling copy, manage and engage with the community, and help bring content from concept to live post.
Entertainment accounts are fast-paced and highly responsive to premieres, fandom conversations, entertainment news, live events, and real-time cultural moments. We are looking for someone with an entrepreneurial spirit who takes ownership, works resourcefully, adapts quickly, and remains dedicated to producing high-quality work even under tight timelines.
This person should genuinely enjoy watching films and series—particularly western shows,
Comic-Con, and major fandoms like DC, Game of Thrones (GOT), The Pitt, The White Lotus, and The Last of Us. They should understand entertainment and fandom culture, be curious about audience behavior, and know how to build meaningful relationships with fans through timely, thoughtful, and brand-appropriate community engagement. They should also be comfortable working with creative ideas, audience feedback, and performance data.
Are you based in Manila? Do you wanna geek out on the world of media and creative advertising agency? Oh well, we could be meant to be -----so keep reading!
Here’s where you come in.
- Watch assigned films, series, trailers, and other materials to understand the titles, characters, talent, fandoms, and key story moments.
- Identify content beats, audience entry points, fan conversations, cultural connections, and reactive opportunities.
- Develop social-first content ideas based on the account strategy, title priorities, platform behavior, audience insights, and current conversations.
- Write captions, post copy, scripts, community responses, presentation copy, and other social content in English, Filipino, or Taglish.
- Work closely with strategists, creatives, project managers, and clients to develop and refine content.
- Adapt ideas and copy for Facebook, Instagram, TikTok, and other relevant platforms.
- Help ensure that content is locally relevant, platform-native, on-brand, accurate, and designed to generate audience response.
- Support the development and maintenance of content calendars.
- Prepare posts for publishing and ensure approved content goes live accurately and on schedule.
- Monitor entertainment news, fandom activity, social trends, memes, and cultural conversations that may be relevant to titles.
- Recommend and help execute reactive content when timely opportunities emerge.
- Review social media performance data, including views, engagement, watch time, completion rates, shares, comments, and other relevant metrics.
- Maintain trackers, reports, and performance recaps across titles, platforms, and content formats.
- Identify patterns in content performance and translate them into clear, actionable creative learnings.
- Use data to form hypotheses, recommend tests, and improve future content rather than simply reporting results.
- Cover live events on the ground, including capturing social opportunities, developing real-time copy, coordinating content, and supporting live publishing when required.
- Attend in-person client briefings, meetings, shoots, or working sessions approximately two to three times per month.
- Take ownership of assigned titles and deliverables, proactively flagging opportunities, risks, and requirements.
- Manage multiple titles, deadlines, data requests, stakeholders, and rounds of feedback simultaneously without compromising quality.
- Respond quickly and constructively when priorities, schedules, assets, approvals, or content requirements change.
- Learn, use, and become proficient in the account’s required platforms, workflow tools and other publishing, project management, analytics, and asset-management systems.
- Maintain accurate and up-to-date calendars, trackers, task statuses, links, files, approvals, and publishing information across these platforms.
- Follow established workflows while proactively identifying ways to make processes clearer, faster, and more reliable.
The Brief
- Strong writing, editing, and copywriting skills.
- Confident writing in English and Filipino or Taglish. Knowledge of other languages or dialects is a bonus.
- Genuine interest in films, television, entertainment, celebrities, fandoms, and pop culture. Must be a fan of western shows, Comic-Con, and major fandoms such as DC, Game of Thrones (GOT), The Pitt, The White Lotus, and The Last of Us.
- Willing and able to watch assigned titles as part of the role.
- Strong understanding of social media platforms and how content and audience behavior differ across Facebook, Instagram, and TikTok.
- Familiarity with Filipino internet culture, entertainment conversations, humor, memes, and online communities.
- Able to turn strategic direction into clear, engaging, and executable social content.
- Comfortable working with social media analytics, performance dashboards, spreadsheets, trackers, and large amounts of information.
- Able to interpret data, identify meaningful patterns, and explain what the results mean for future content.
- Curious about why content performs the way it does and motivated to test, learn, and continuously improve.
- Comfortable moving between strategic thinking, creative development, writing, publishing, reporting, and on-ground event coverage.
- Entrepreneurial and resourceful, with the initiative to solve problems and move work forward without constant direction.
- Dedicated to producing thoughtful, accurate, and high-quality work, even under tight timelines.
- Flexible and able to adjust quickly to changing title priorities, client feedback, publishing schedules, locations, and cultural moments.
- Comfortable attending in-person client briefings and covering events approximately two to three times per month.
- Open to feedback and able to revise work quickly and thoughtfully.
- Organized, detail-oriented, dependable, and able to thrive in a fast-paced environment.
- Previous experience in social media, creative strategy, copywriting, content creation, publishing, community management, entertainment marketing, social analytics, or performance reporting is preferred.
- Comfortable learning new digital tools and able to become proficient in platforms and related account systems.
- Highly organized and disciplined about documentation, file management, task tracking, version control, and keeping shared platforms updated.
- Able to navigate multiple tools and sources of information without losing accuracy, context, or attention to detail.
What you should know about VaynerMedia
Think “lab” and not “agency”. We get excited about solving business problems, not creating advertising for the sake of making advertising. Our entrepreneurship DNA runs deep. We’re willing to break rules, try new things, and test hypotheses if it means better understanding our craft. It’s fun!
Our environment (and pace) feels much more like a start-up than most agencies you might be used to. Hopefully that, and the opportunity to collaborate with the talented and enthusiastic crew, work with big brands excites you, as it does us. We can’t wait to meet you.
P.S Portfolio would be nice :)