Growth Marketing Associate
Standard Template Labs · New York City · $90,000–$120,000 (stated in the posting)
We're hiring a Growth Marketing Associate to be the execution engine behind our go-to-market. This is a generalist role for someone early in their career who wants range: you'll write the LinkedIn post, work the room at the field event you planned, build the landing page, and pull the numbers afterward — often in the same week.
Our buyers are senior IT and service leaders (Heads of IT, Service Ops, CIOs) at large enterprises, and you'll help us reach them in ways that feel less like enterprise software marketing and more like something people actually want to read. You'll get direction on what matters; how it gets done is largely yours.
Responsibilities
Write a high volume of original copy across LinkedIn, Instagram, email and the website — and hold a consistent voice across all of it.
Own field marketing end to end: plan and run dinners, conferences and customer events, from venue and invite list through follow-up.
Partner with sales on outbound and ABM campaigns, building the assets and sequences that warm target accounts ahead of first touch.
Learn the product well enough to explain it in your own words, and turn it into a story an IT leader finds compelling.
Track what's working across every channel and campaign, and be honest about what isn't.
Kill underperforming ideas fast and reallocate. We'd rather run ten experiments than perfect one.
Qualifications
1–2 years in marketing.
A genuinely strong writer with range — you can move between a punchy social post and a longer, more detailed piece without losing the voice.
Personable and quick to connect. You can work a room at a customer dinner or conference booth, start a conversation with a stranger, and leave them wanting to talk to us again.
Exceptional attention to detail. Event logistics, campaign QA and copy proofing all live with you.
Self-directed. You take an ambiguous goal and come back with work, not a list of questions.
Curious about how things work under the hood. You don't need a technical background — you need to want to understand what we've built well enough to explain it to someone else.
Analytical instincts: comfortable in a spreadsheet or dashboard, and able to reach a decision from the numbers.
Comfort working in a fast-paced startup where priorities shift week to week.
What we offer
Unusual scope for an early-career role — you'll own real channels and see your work in market within days.
A culture that values craftsmanship, autonomy and doing things properly.
Competitive compensation, equity and benefits package.
Work from our office by Penn Station, where you'll be side-by-side with the founding team in a supportive, collaborative setting. Our team works on-site five days a week, growing and building together, and you can't beat the commute — nearly every subway line, plus LIRR, NJ Transit and Amtrak, arrive at the door. This role also includes travel to events as the business requires.
As an equal opportunity employer, we don't tolerate discrimination or harassment of any kind. Whether that's based on race, ethnicity, age, gender identity, citizenship, religion, sexual orientation, disability, pregnancy, veteran status or any other protected characteristic as outlined by federal, state or local laws. The reasonably estimated yearly compensation for this role is: $90-$120k USD.
More jobs at Standard Template Labs · Marketing & Comms jobs in New York