Business Development Representative (BDR)
Strella · Strella HQ (New York City)
About Strella
Strella is an AI-powered platform revolutionizing qualitative research with real-time, AI-moderated interviews and automated synthesis. We’re a fast-growing, venture-backed startup working with leading teams in product, marketing, investing, and consumer insights. We’re scaling quickly and looking for a driven Business Development Representative (BDR) to fuel our next stage of growth.
What You’ll Do
Generate Pipeline & Meetings
Meet or exceed monthly prospecting quotas through targeted outbound outreach (email, LinkedIn, calls, events, and other channels).
Book meetings and build early-stage pipeline for Account Executives.
Develop and test creative initiatives to generate meetings and pipeline
Expand Strella’s Market Reach
Research and engage ideal customer profiles across product, UX, insights, and strategy functions.
Represent Strella at conferences and tradeshows, driving net-new opportunities.
Improve Sales Process & GTM Execution
Maintain clean, accurate CRM data and reporting.
Partner cross-functionally with marketing, product, and customer success to refine messaging, share prospect insights, and help shape our go-to-market strategy.
Contribute to internal projects improving sales playbooks, prospecting efficiency, and tools.
Proactively seek and experiment with new AI tools and workflows to drive efficiency in your day-to-day took
Who You Are:
High Impact Attributes
Hungry: Strong will to win; track record of exceeding goals and doing what it takes for the team.
Humble: Self-aware, team-first, open to feedback, and authentic in how you show up.
Smart: Excellent writing and verbal communication, curiosity, and business acumen.
Coachable: Takes feedback and applies it quickly; eager to learn and improve.
Growth Mindset: Invests in personal development and takes initiative to upskill and master sales.
Explorative: Eager to try and test new approaches, channels and tools to find the best way of doing things
Experience
Thrives in high-pressure or fast-paced environments, early-stage startup experience a plus.
Has worked with minimal oversight and shown strong ownership.
Prior customer-facing role (sales, support, retail, service) or BDR/SDR experience is a plus.
Bonus: familiarity with research or insight-driven industries
Why Join Strella
Opportunity to help define and scale the outbound sales engine at a fast-growing startup, and massive opportunity for growth.
Work directly with founders and GTM leaders; your impact will be visible and measurable.
Learn cutting-edge B2B SaaS sales skills in a culture of curiosity, speed, and ownership.
Competitive compensation with meaningful equity, benefits, and career growth potential.
If you’re ambitious, curious, and ready to hustle to help build a category-defining company, we’d love to meet you!
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