Marketing Tech Senior Consultant

Hexaware · Mexico

Configure offers, offer collections and decision policies in AJO, including promo code, single use and anonymous offer types.
Run the migration from Offer Decisioning Engine to AJO Decisioning across roughly 200 offers and 172 decisions.
Build eligibility rules, ranking logic and capping constraints, including offers capped at one redemption per customer per day.
Validate and QA every offer configuration before release, in a lower sandbox first.
Stand up SMS as a new channel, covering short code provisioning, aggregator configuration and compliance requirements.
Configure journeys and campaigns, and enable CJA events as journey triggers.
Advise the client's CRM team and their marketing agency on new AJO capabilities, including bringing external model scores in for next best action use cases.
Work the sprint backlog in Azure DevOps and partner with the data architect on audience and profile design. MUST HAVE
Four or more years in the Adobe Experience Platform ecosystem, with two or more hands-on in AJO.
Demonstrable Offer Decisioning experience. Candidates must have built offers, collections and decision policies themselves, not supervised someone who did.
Journey and campaign configuration in AJO, with push and email live in production.
Working knowledge of RT-CDP schemas, datasets, profiles and audiences, and how they feed AJO.
At least one outbound channel stood up end to end.
Agile delivery experience with a real sprint commitment, not a ticket queue.
Fluent client facing English.