Trade Marketing Manager (temporary)
Reckitt · Stockholm
- Show More Options
- Trade Marketing Manager (temporary)
- City: Stockholm
- We are Reckitt
- Home to the world's best loved and trusted hygiene, health, and nutrition brands. Our purpose defines why we exist: to protect, heal and nurture in the relentless pursuit of a cleaner, healthier world. We are a global team united by this purpose. Join us in our fight to make access to the highest quality hygiene, wellness, and nourishment a right and not a privilege.
- Sales
- Our Sales teams help to deliver Reckitt's purpose by building shared success with our customers, making access to the highest quality hygiene, wellness, and nourishment possible in-stores and online. Within Sales, we're focused on achieving outperformance across all of our channels, operating in highly competitive categories. This focus results in a dynamic, fast paced environment where cross functional teams are encouraged to collaborate to achieve success. We have around 10,000 sales people across the world, within market roles and ranging in areas like Field Sales, Key Accounts, Trade Marketing and Category Development.
- About the role
As Trade Marketing Manager, you will be at the heart of our commercial organisation, connecting Marketing, Sales and our retail partners to ensure our brands win where it matters most: on shelf, online and with shoppers.
This is a parental leave cover position, expected to start in late November 2026 (or as soon as possible thereafter) and run until January 2028.
- In this role, you will lead the Trade Marketing agenda for some of Reckitt's most iconic brands, including Finish, Vanish and Harpic, driving category growth and commercial excellence across the Swedish market.
- You will lead and develop a small team consisting of a Junior Trade Marketing Manager and a Sales Coordinator, while partnering closely with Nordic and local stakeholders to translate consumer, shopper and customer insights into impactful activations, successful launches and growth-driving initiatives.
- This is a highly collaborative leadership role that combines strategic thinking, commercial acumen, people management and hands-on execution.
- You'll have the opportunity to make a visible commercial impact on some of the world's most recognised brands. From shaping launch strategies and activation plans to developing people and driving category growth, you'll play a key role in how our brands come to life in the Swedish market.
- You'll work in a dynamic, collaborative environment where ownership is encouraged, ideas are valued, and your contributions can make a real difference to our customers, consumers and business performance.
- Your responsibilities
- Lead and develop the Swedish Trade Marketing function, including direct line management of a Junior Trade Marketing Manager and a Sales Coordinator.
- Own the activation strategy and execution for key categories and brands, including Finish, Vanish and Harpic.
- Develop and implement customer and channel activation plans that drive growth across retail and pharmacy channels.
- Lead the commercial execution of product launches and innovations, ensuring strong customer sell-in and in-market execution.
- Translate shopper, consumer and category insights into actionable recommendations and compelling commercial stories.
- Partner closely with Key Account Managers and Marketing teams to maximise opportunities across assortment, pricing, promotion and visibility.
- Develop customer presentations, activation toolkits, point-of-sale materials and sales support assets.
- Analyse market, category and customer performance using Nielsen, IQVIA and internal data sources to identify opportunities and optimise plans.
- Manage trade marketing investments and budgets, ensuring strong return on investment.
- Collaborate across Sales, Marketing, Finance, Supply and Nordic teams to deliver business objectives and drive executional excellence.
- The experience we're looking for
- Bachelor's degree in Business, Marketing or a related field.
- Several years of experience within Trade Marketing, Category Development, Brand Marketing, Key Account Management or another commercial FMCG function.
- Experience leading, coaching or developing team members is highly valued.
- Strong commercial mindset with solid understanding of category growth, customer development and shopper marketing.
- Strong analytical skills and experience working with market and sales data.
- Proven ability to manage multiple projects and stakeholders in a fast-paced environment.
- Excellent communication and presentation skills.
- Advanced Excel and PowerPoint skills.
- Fluent in English; proficiency in Swedish is considered a strong advantage.
- The skills for success
Trade Marketing, Shopper Marketing, Category Development, Commercial Activation, Customer Development, Team Leadership, Consumer Insights, Shopper Insights, Category Analysis, Sales Strategy, Project Management, Stakeholder Management, Nielsen, IQVIA, Financial Acumen, Commercial Acumen, Influencing Skills, Cross-Functional Collaboration, Strategy Execution and Operational Excellence.
- What we offer
- With inclusion at the heart of everything we do, working alongside our four global Employee Resource Groups, we support our people at every step of their career journey, helping them to succeed in their own individual way. We invest in the wellbeing of our people through parental benefits, an Employee Assistance Program to promote mental health, and life insurance for all employees globally. We have a range of other benefits in line with the local market. Through our global share plans we offer the opportunity to save and share in Reckitt's potential future successes. For eligible roles, we also offer short-term incentives to recognise, appreciate and reward your work for delivering outstanding results. You will be rewarded in line with Reckitt's pay for performance philosophy.
- Equality
- We recognise th