Senior Staff Segment Strategy – Industrial and Building Applications (f/m/d)
Renesas Electronics · Munich
Job Description
Segment Strategy & Market Intelligence
Analyze market trends, customer needs, competitive dynamics, and emerging technologies within the assigned segment.
Identify growth opportunities, priority applications, and key use cases.
Develop market assessments, business forecasts, and segment solution roadmaps.
Define solution portfolio priorities and investment recommendations aligned with segment growth objectives.
Solution Opportunity Management
Gather, evaluate, and prioritize solution opportunities from regional teams, product groups, customers, and ecosystem partners.
Collaborate with Application and Technology Architects to define solution concepts and assess technical feasibility.
Own assigned solution opportunities from initial evaluation through commercialization.
Drive alignment and execution across all stakeholders required to successfully deliver approved solution initiatives.
Prioritize opportunities based on market potential, strategic value, business impact, and portfolio fit.
Business Case Development
Develop business cases and investment proposals for new system solutions.
Assess market opportunity, revenue potential, costs, risks, and expected returns.
Define solution success metrics and commercialization objectives.
Develop investment recommendations and prioritization proposals for management approval
Development Governance & Approval
Prepare development approval packages and executive presentations.
Drive alignment across Architecture, Engineering, Product Groups, Marketing, Sales, and Finance.
Support management reviews and investment decision processes.
Own execution readiness, ensuring resources, stakeholder commitments, and business objectives remain aligned throughout the approval process.
Solution Development Leadership
Oversee solution development from concept to launch.
Represent customer and market requirements throughout the development lifecycle.
Track progress against business objectives, milestones, and market requirements.
Act as the business owner and execution leader for approved solution initiatives.
Drive issue resolution, risk mitigation, and cross-functional decision making to maintain execution momentum.
Escalate resource, priority, or execution risks when required to achieve approved business objectives.
Go-to-Market & Commercialization
Coordinate solution launch activities with Digital Marketing, Regional Solution Marketing, Product Groups, and Sales teams.
Support development of value propositions, marketing collateral, demonstrations, and customer-facing materials.
Monitor solution adoption, market impact, and launch effectiveness.
Partner with regional teams and key customers to validate solution value propositions and commercialization plans.
Monitor post-launch performance and drive corrective actions when business objectives are not achieved.
Key Interfaces
Internal Stakeholders
Application Architects
Technology Architects
Product Groups
Engineering Organizations
Regional Solution Marketing Teams
Digital Marketing
Sales and Business Development
Finance
Executive Leadership Team
External Stakeholders
Customers
Strategic Partners
Technology Ecosystem Partners
Industry Associations
Research Institutions and Universities
Qualifications
Required Qualifications
Degree in Electrical Engineering, Computer Science, Business, Marketing, or related discipline.
8+ years of experience in Product Marketing, Segment Marketing, Product Management, Business Development, or Solution Management.
Strong understanding of system-level solutions and technology-driven markets.
Experience developing business cases and investment proposals.
Demonstrated track record of leading complex cross-functional initiatives from concept through commercialization.
Ability to work effectively across global cross-functional organizations.
Excellent presentation and executive communication skills.
Critical Competencies
Strategic Thinking
Market Analysis
Business Case Development
Solution Portfolio Management
Project / Program Management
Technology and Application Understanding
Cross-Functional Leadership
Stakeholder Management
Go-to-Market Strategy
Commercial Acumen
Executive Communication
Success Metrics
Segment growth and solution-related revenue
Number and quality of approved solution investments
Business case ROI achievement
Solution adoption and design wins
Time-to-market of solutions
Portfolio health and strategic alignment
Customer and stakeholder satisfaction
Positioning Statement
The Segment Strategy is the business owner of the segment solution portfolio, working alongside Application and Technology Architects, who provide the technical and architectural leadership, and alongside the Solution Marketing teams, who provide customer, market, and competitive insights. Together they form the core team responsible for identifying opportunities, defining solutions, securing investments, and delivering successful market launches.Triad Model
Solution Marketing
Market intelligence
Customer insights
Opportunity identification
Regional requirements
Commercialization support
Segment Strategy
Portfolio ownership
Business case development
Opportunity prioritization
Cross-functional execution leadership
Commercialization ownership
Application Architects
Customer requirements
Solution definition
System architecture
Technology Architects
Technology roadmap
Platform strategy
Innovation direction
This structure tends to work very well in semiconductor system solution organizations because it balances market pull, application pull, and technology push.
Additional Information
Renesas is an embedded semiconductor solution provider driven by its Purpose, To Make Our Lives Easier. With a global team of over 21,000 engineers and problem solvers in more than 30 countries, we offer the opportunity to work on world‑leading technology for Automotive, Industrial, Infrastructure, and IoT, shaping a safer, healthier, greener, and smarter future.
At Renesas, TAGIE is our culture, grounded in being Transparent, Agile, Global, Innovative, and Entrepreneurial. It shapes how we work, grow and deliver on our purpose together. This collaborative spirit and mindset drive our semiconductor technology to transform industries and impact millions of lives.
We believe in rewarding our employees with a competitive benefits package alongside their salary. More information will be provided during the hiring process.
Are you ready to join our team and shape the future with us?
Renesas Electronics is an equal opportunity and affirmative action employer, committed to supporting diversity and fostering a work environment free of discrimination on the basis of sex, race, religion, national origin, gender, gender identity, gender expression, age, sexual orientation, military status, veteran status, or any other basis protected by law. For more information, please read our Diversity & Inclusion Statement.