Senior Sales Manager – Strategic Partnerships & Digital Advertising (SBM)

Accenture · Amsterdam

Accenture has an exciting opportunity for a Senior Sales Manager to lead, scale, and elevate high performing, multilingual sales and account management organizations within our client’s digital marketing ecosystem. This senior leadership role has expanded accountability for strategic partner acquisition, advanced consultative sales execution, and pipeline health, in addition to people leadership and operational excellence.

The Senior Sales Manager is responsible for ensuring teams consistently execute high-quality prospecting, discovery, and closing motions while delivering measurable advertiser outcomes. This role partners closely with senior client stakeholders and internal leadership to influence go-to-market strategy, drive revenue growth, and scale best in class sales practices across markets.

Key Responsibilities

Senior Level Sales Leadership Responsibilities (All Segments):

Own end-to-end business results for one or more sales segments (Inside Sales,

SMB Account Management, PM), ensuring revenue, KPI, and SLA targets are

consistently exceeded.

Set strategic direction for sales execution, translating business goals into operating plans, performance frameworks, and execution playbooks.

Lead, coach, and develop sales teams and front‑line leaders, building a strong leadership bench and succession pipeline.

Drive advanced sales capability across teams, including prospecting rigor, discovery excellence, consultative selling, objection handling, and deal progression.

Oversee execution of multichannel outbound strategies (phone, email, LinkedIn, etc.) to ensure teams proactively identify, engage, and close high potential advertising partners.

Ensure teams conduct high impact discovery and strategy conversations with senior level decisionmakers, aligning advertiser needs to tailored solutions.

Partner with leadership and cross functional teams to scale sales motions, close operational gaps, and continuously improve workflows.

Own complex escalations and high impact client situations, ensuring resolution aligns with customer experience and commercial priorities.

Champion operational excellence through CRM rigor, pipeline management, forecasting accuracy, and compliance adherence.

Strategic Partner & Pipeline Excellence Oversight

Ensure consistent achievement and over‑performance against KPIs tied to pipeline generation, outreach activity, call bookings, qualification metrics, and revenue.

Establish standards for dynamic pipeline management, ensuring accurate tracking, follow-up, and stage progression across all teams.

Use business data, market trends, competitor insights, and advertising best practices to guide sales positioning and inform strategic decisions.

Elevate storytelling and value articulation standards across teams, ensuring complex solutions are translated into clear, compelling value propositions.

Promote consultative negotiation excellence, enabling teams to skillfully overcome objections and secure advertiser buy in.

AM and Partner Specific Responsibilities (Senior Scope):

(Applicable when leading Agency | AM Partner teams)

Own performance and growth of Account managers teams, supporting agencies or direct clients and their portfolios or accounts.

Provide GTM strategies underwritten by cadence for the team, driving growth and

product adoption across either AGY, AM or PM.

Drive upsells and cross sell initiatives in collaboration with client leadership.

Lead senior level stakeholder escalations, negotiations, and strategic engagements.

Build scalable operating models, enablement frameworks, and talent strategies.

Ensure consistent sales rigor while balancing long-term relationships and revenue objectives.

Working closely with your client partner on delivering to a high level of excellence against a fast-paced environment.

Driving accountability through sales managers on sales motions, sales actions and delivery against client OKR’s.

Creation of a culture first team to drive impact through innovation, upskilling,

development and leveraging AI for efficiency.

What Makes You the Right Fit?

We’re searching for go-getters who embody:

5–7 years of total professional experience
- with 2–3+ years as a Sales Manager, Team Lead, or in a similar leadership role.

Preferred Qualifications

Proven success leading high performing sales, account management, or strategic partner teams in fast paced, metrics driven environments.
Demonstrated experience owning pipeline health, revenue forecasting, and performance optimization.
Strong consultative selling foundation with the ability to coach discovery, negotiation, and closing excellence.
Analytical, insight driven, and comfortable using data to guide decisions and optimize sales execution.
Hands‑on experience with CRM platforms (e.g., Salesforce) and sales performance reporting.
Language Requirement – Japan Market:
- Bilingual Japanese (required)
- English proficiency at B2/B1 level
Experience in advertising sales, digital marketing, ad tech, SaaS, or media agency environments.
Familiarity with digital media buying, advertising KPIs, and advertiser/agency ecosystems.
Experience leading multi-team or multi-segmented sales organizations.
Proficiency with analytics and reporting tools (e.g., Tableau) to surface revenue risks and opportunities.
Strong organizational and prioritization skills in complex, fast-moving environments.
Proven ability to recruit, develop, and retain senior sales talent.
Multilingual capabilities beyond required language qualifications.
High executive presence, resilience, adaptability, and a passion for customer centric growth.

Why Accenture?

Lead a culture-first, innovation-driven team that pushes boundaries in sales excellence.
Work with smart, collaborative leaders who share your passion for growth and customer-centric impact.
Drive exciting outcomes in a fast-paced industry while making a lasting difference for clients.

#LI-EU

About Accenture

Accenture is a leading global professional services company that helps the world’s leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services—creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 791,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world’s leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. Our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities.

Visit us at www.accenture.com

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