Marketing & Communications Specialist
Alfa Laval · Taipei
Every day, we get opportunities to make a positive impact – on our colleagues, partners, customers and society. Together, we’re pioneering the solutions of the future and unlocking the full potential of precious resources. Trusted to act on initiative, we challenge conventional thinking to develop world-leading technologies that inspire progress in vital areas, including energy, food, water and shipping.
As we push forward, the innovative, open spirit that fuels our 140-year-old start-up culture and rapid growth also drives our personal growth. So, as we shape a more resourceful, less wasteful world, we build our careers too.
About this Job
Alfa Laval is seeking a proactive and creative Marketing & Communications Specialist to support our business growth and strengthen our brand presence in Taiwan.
This individual contributor will develop and execute integrated marketing and communication projects across digital and offline channels. The successful candidate will collaborate closely with local sales teams, regional marketing community, external agencies, and other key stakeholders to deliver effective, measurable, and brand-consistent initiatives
Key Responsibility
- Develop and execute local marketing and communications plans aligned with business priorities and Alfa Laval’s brand strategy.
- Plan and implement integrated campaigns across digital, social media, email, events, public relations, and other relevant channels.
- Create, edit, localize, and manage marketing content in English and Traditional Chinese.
- Manage local digital channels, including website content, social media, email marketing, and campaign landing pages.
- Support lead generation and customer engagement activities in close cooperation with sales and business teams.
- Coordinate trade shows, seminars, webinars, customer events, and internal communication activities.
- Manage relationships with external agencies, media partners, event organizers, and suppliers.
- Ensure that all communications comply with Alfa Laval’s brand guidelines and corporate standards.
- Track campaign performance, analyze results, and provide recommendations for continuous improvement.
- Manage assigned marketing budgets, timelines, and deliverables.
- Collaborate with regional and global marketing teams to adapt and implement relevant campaigns in the Taiwan market.
- Support other marketing and communications projects as required.
Qualifications and Experience
- Bachelor’s degree in Marketing, Communications, Business Administration, Journalism, or a related field.
- 3–5 years of relevant experience in marketing, corporate communications, digital marketing, or a similar role.
- Hands-on experience in campaign execution, content development, digital marketing, social media, and event management.
- Ability to manage multiple priorities and deliver high-quality work within deadlines.
Key Competencies
- Proactive, accountable, and results oriented.
- Strong communication and interpersonal skills.
- Creative thinking combined with commercial awareness.
- Organized, and with the ability to work independently, identify issues, and develop practical solutions.
- Collaborative and comfortable working in a matrixed, international organization.
- Curious, adaptable, and eager to learn about technologies, industries, and customer needs.