Marketing Manager, EMEA Campaigns & Events

Morningstar · London · £48,400–£64,533 (stated in the posting)

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About the Role

We're looking for a Marketing Manager to lead the activation of marketing campaigns and events across EMEA. You'll be the connective tissue between strategy and execution, turning campaign plans into on-the-ground activity, keeping everything on budget, and making sure Sales is fully equipped to convert the leads you generate. This is a hands-on, execution-focused role for someone who thrives on operational detail as much as creative delivery.

Key Responsibilities

Campaign & Event Activation

• Own end-to-end execution of marketing campaigns and events across the EMEA region, from planning through post-event wrap-up
• Coordinate logistics, vendors, timelines, and on-site delivery for regional events (conferences, trade shows, webinars, roadshows, etc.)
• Adapt global campaign frameworks for regional relevance across EMEA markets

Budget Management

• Manage campaign and event budgets, tracking spend against plan and flagging variances early
• Report regularly on budget status and cost-efficiency to the Director of International Marketing

Sales Collaboration & Enablement

• Partner closely with Sales leadership and SDR teams
• Proactively brief SDRs ahead of each activation — what's coming, target audience, key messaging, and expected lead volume
• Define and communicate clear lead handling processes, ensuring SDRs know how to prioritize, qualify, and follow up on leads by source and activation type
• Act as the liaison between Marketing and Sales to ensure feedback loops on lead quality and conversion are working

Cross-functional Communication

• Communicate campaign and event plans, timelines, and outcomes clearly to stakeholders across Marketing, Sales, and regional teams
• Provide regular reporting on campaign/event performance, lead generation, and pipeline impact
• Partner with marketing operations to manage campaigns and events to pre, during, and post execution

What We're Looking For

• Proven experience managing marketing campaigns and/or events, ideally across multiple EMEA markets
• Strong budget management skills — comfortable owning and reporting on spend
• Excellent communication skills, with the ability to translate marketing plans into clear, actionable guidance for Sales/SDR teams
• Experience working cross-functionally with Sales, and a solid understanding of lead lifecycle and handoff processes
• Highly organized, detail-oriented, and comfortable managing multiple activations simultaneously
• Based in or able to work from London, with willingness to travel across EMEA as needed

Nice to Have

• Experience with marketing automation or CRM platforms (e.g., Salesforce, HubSpot, Marketo) for tracking campaign/event lead flow
• Prior experience in a B2B or SaaS environment

Base Salary Compensation Range

Bonus Target:

We expect the compensation and target bonus for this role to fall within the stated range. The specific compensation offered will depend on the candidate’s qualifications, experience, and other job-related factors.

Morningstar's hybrid work environment gives you the opportunity to collaborate in-person each week as we've found that we're at our best when we're purposely together on a regular basis. In most of our locations, our hybrid work model is four days in-office each week. A range of other benefits are also available to enhance flexibility as needs change. No matter where you are, you'll have tools and resources to engage meaningfully with your global colleagues.

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