Training & Education Manager BeLux
Straumann · Brussels
ABOUT STRAUMANN GROUP
Headquartered in Basel, Switzerland, the Straumann Group employs approximately 5700 people worldwide. Its products, solutions and services are available in more than 100 countries through a broad network of distribution subsidiaries and partners, featuring the global brands Straumann, Anthogyr, Neodent, Medentika, and other fully or partly owned partner companies.
Main Purpose of the Role
The T&E Manager Belgium is responsible for developing and executing a customer-centric education and KOL strategy that supports business growth across the full customer journey in Belgium. This includes aligning education, KOL engagement and partnerships with commercial priorities to support customer acquisition, development and loyalty.
The role serves as a central point for education excellence, KOL strategy, speaker management and university partnerships in Belgium. It works closely with the Head of Marketing Benelux, Marketing, Sales and Product Management, as well as Belgian academic institutions and education partners, including ITI Belgium. It adapts regional and global resources to local needs and supports activities in both Dutch- and French-speaking communities.
Key Responsibilities
1. Customer Education
Develop and deliver a Belgium-wide education programme aligned with commercial priorities and supporting every stage of the customer journey across relevant customer segments
Own the full education lifecycle, including annual planning, budgeting, execution, and assessment of customer and commercial impact
Link education activities to lead generation, conversion, customer development, and long-term loyalty
Use and further develop the Straumann education programme, adapting regional and global curricula and partner content from ITI, universities, and KOLs to Belgium’s market and language needs
Continuously improve education programmes and formats using customer feedback and performance insights
2. Education Delivery & Operations
Maintain the annual education plan and course calendar for Belgium; identify curriculum gaps and create clear learning pathways from introductory to advanced education
Brief and support trainers, speakers, KOLs, and lecturers; prepare faculty materials and confirm venue, product, and demo readiness before each course
Coordinate course-day logistics and delivery, including learner communications, attendance, feedback, and timely follow-up
Manage course-related purchase orders and contracts, and monitor spend against approved budgets and internal processes
3. KOL Management
Define and implement a Belgium KOL programme with the T&E Benelux T&E Manager aligned to business priorities
Identify, support, develop, and retain high-potential KOLs across brands, clinical areas, customer segments, and language communities in Belgium with the sales team and Product Managers
Build and maintain a structured KOL database, with clear segmentation and purposeful deployment across brands and clinical areas
Engage KOLs, lecturers, and clinical mentors to build credibility, gain customer insight, and strengthen the education faculty over time
Ensure KOL engagement supports education, customer insight, campaigns, and commercial priorities
4. Speaker Programme & Database Management
Maintain an up-to-date speaker database for Belgium
Collect speaker information such as CVs, portrait pictures and other useful information
Coordinate speaker agreements with ASM and the relevant internal stakeholders
Coordinate speaker activities and availability for Belgium education programmes
Align with internal stakeholders and speakers on presentation topics
Update speaker profiles and help to select speakers according to their profile
Brief speakers before the event and de-brief after the event
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability.
Employment Type: Full Time
Alternative Locations: Belgium : Brussels
Travel Percentage: 0 - 100%
Requisition ID: 22283