Marketing Specialist - B2B (Properties Vertical)
Dubizzle · New Cairo
Dubizzle Egypt is the leading marketplace for selling and buying online in the region. Our aim is to upgrade people’s lives by facilitating deals and identifying attractive opportunities for both individuals and businesses. Our goal is to strengthen local economies, empower small businesses, and help everyone in making smarter choices for themselves, the market, and the planet.
As part of Dubizzle Group, we are alongside some of the strongest classifieds brands in the market. With a collective strength of 8 brands, we have more than 160 million monthly users that trust in our dedication to providing them with the best platform for their needs.
As a Marketing Specialist - B2B, you will deliver the client engagement and retention programmes for our Properties vertical, working closely with the Sales team to strengthen relationships with agencies, brokers and developers. You will run the client journey, recognition, events and workshops calendar, manage vendors and spend for these activities, and track client feedback and performance through surveys, the CRM system and reporting dashboards. You will also work with multiple internal teams, including Sales, Client Relations, Learning & Development, Design and Finance, to execute marketing initiatives end-to-end.
Key Responsibilities:
- Coordinate client journeys for new and existing clients, including onboarding welcome kits, scheduled touchpoints and giveaway distribution.
- Plan and coordinate structured client meetings such as advisory board sessions and business reviews, preparing agendas, presentations and follow-up action plans in collaboration with the Sales team.
- Run the client recognition programme, including periodic partner awards, Agency of the Month and milestone celebrations, from selection criteria through to award handover.
- Plan and coordinate client events such as networking events, workshops, seminars and webinars, including venue, invitations, catering, and post-event follow-up.
- Coordinate client educational workshops with Sales, Learning & Development and subject matter experts, and measure their effectiveness through attendance, post-session surveys and engagement metrics.
- Support sponsorships and industry event participation that enhance the company's visibility among business clients.
- Deploy and analyse recurring client satisfaction surveys (e.g. NPS, CSAT) and maintain a repository of survey data and trends.
- Translate client feedback into clear reports and recommendations for Marketing and Sales leadership.
- Track client performance and activity through the CRM system, and maintain programme trackers and reporting dashboards.
- Track and analyse the effectiveness of client campaigns and activities, and report results against agreed KPIs.
- Brief and manage vendors for the production of gifts, awards, printed materials and event services, ensuring quality and on-time delivery.
- Raise and follow up on purchase orders and vendor payments in coordination with Finance.
- Track and report vendor spend against budget to ensure cost-effectiveness and ROI.
- Maintain sales enablement materials and the marketing assets library, ensuring the Sales team has up-to-date presentations, guides and collateral.
- Support B2B content production, including podcast episodes, market insight posts, client testimonials and LinkedIn content, in collaboration with the design and content teams.
- Conduct market and competitor research to identify trends and opportunities in the property market.
- Contribute creative ideas for new client engagement initiatives.
Requirements
- Bachelor's degree in Marketing, Business Administration or a related field.
- 2 to 3 years of proven working experience in marketing, preferably in B2B, client marketing or events.
- Experience in the real estate or property sector is a plus.
- Good knowledge of the property market.
- Commercial awareness.
- Understanding of B2B marketing and client engagement practices.
- Familiarity with CRM systems, AI tools and marketing productivity tools.
- Advanced Excel and Google Sheets skills, including formulas, pivot tables and data cleaning.
- Ability to build and maintain reporting dashboards and turn data into clear insights.
- Excellent communication and presentation skills.
- Strong writing and editing skills.
- Excellent project management skills, with the ability to manage multiple initiatives simultaneously.
- Good negotiation skills, particularly with vendors.
- Strong attention to detail.
- Professional attitude.
- Creativity.
- A team player with a client-centric approach.
- Results-oriented and proactive.
- Collaborative and comfortable working cross-functionally.
- Analytical mindset with the ability to turn findings into practical actions.
Benefits
- A fast paced, high performing team.
- Comprehensive Health Insurance
- Life Insurance
- Rewards & Recognitions
- Learning & Development opportunities
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