Senior Global Sales Manager/ Assistant Director of Global Sales (Based in Beijing)
Minor International · The Riverfront Centre
Job Location:
The Riverfront Centre

Minor Hotels is a global hospitality leader with over 600 hotels and resorts across six continents, a diverse portfolio of F&B businesses and a selection of luxury transportation services. With over five decades of experience, Minor Hotels has built a global network of hotel and hospitality brands driven by one key philosophy – we don’t need to be the biggest, but we do need to be the best.
Perpetually driven by an entrepreneurial spirit, we create better hospitality brands, businesses and partnerships. We do this because hospitality is our calling. We live and breathe it every day, always led by what matters most to our guests, our team members and our partners.
Joining Minor Hotels means becoming part of a truly international team, with real opportunities to grow, make an impact, and deliver what people truly want most.
The position purpose comprises the key objectives for the position, and functions that this position is responsible for on a day-to-day basis.
The main purpose of this position is to serve the needs of the business, our guests and our colleagues by leading all sales activities for the hotel, achieving revenue and profit targets, and growing and developing a loyal customer base on behalf of the hotel.
At MH, we are proud to represent our hotel and our country to guests from all over the world. We treat our guests and our colleagues with respect, and work hard together to deliver the highest quality of service to all.
Key accountabilities represent all the expected key outputs of the position or the end results not duties or activities.
Please note that this is not an exhaustive list of everything that needs to be done. MH team member always find new ways to look after the business, their guests, and their colleagues. Within this, the key responsibilities for this position are:
- Working with both the Regional Director of sales or Global Director of Sales (if any) to provide sales and marketing services to all MH within the assigned sales territory.
- Provide a full area market intelligence service about the competition and the travel trade market and trends on a monthly basis.
- Submit and complete monthly sales activity plan.
- Solicit Segmentation of clientele adapted to the properties: Corp RFP accounts , local Corp accounts MICE for corporate and incentive groups, Tour Operators, and relevant OTA accouts determined by Regional Director of sales or Global Director of Sales
- Carry on the sales in the assigned terrirory by providing contacts, list of prospects, office facilities and techniqual equipment as determinded by Group Director of Global Sales.
- Focus on assertively establishing new client contacts and developing detailed information on the potential revenues from these accounts for the portfolio of MH.
- Participate in client familiarization trips, site inspections, sales trips and roadshows as required to meet the sales targets.
- Provide a monthly report about all sales activities and business trends.
- Handle sales events, exhibitions and sales trips upon budget plan for appointed market.
- Introduce and update key and select travel agents through join and sole sales calls.
- Co-host breakfasts, lunches and dinners with relevant trade partners to present MH to key customers in appointed market.
- Arrange and propose educational site visits for travel agents, product managers, reservation team member, travel departments, tour operators and, incentive agencies.
- Handle all incoming inquiries from the trade, consumer and media from designated territory.
- Ensure that all hotels are featured in all major websites and reservations systems throughout the region that are deemed appropriate for the brand, unless otherwise agreed by Minor International.
- Continually review the actual production of each account against the potential contracted.
- Ensure that the MH brand is positioned within the marketplace.
- Maintain accurate management status reporting on business results, and associated action planning.
- Ensures an up-to-date knowledge on all MH product and service offerings, including promotions. In addition, to be familiar with the products, services, rates new developments of our key competitors, and an awareness of general industry trends.
- Create and implement packages and promotions for periods of low occupancy.
- Drive opportunities to up sell and cross-sell MH products and services.
- Maintain a full working knowledge of the IT support tools used in the world of sales today, including sales-specific software, property PMS, the Microsoft Office toolset
- Ensure that all administration work is processed quickly and efficiently.
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