Product Marketing Manager
Chamelio · Tel Aviv
We're looking for a Product Marketing Manager. Someone who can turn complex technology into compelling stories, build our product marketing function from the ground up, and help shape how the market understands what we do.
This is a rare opportunity to define what product marketing looks like at a fast-growing AI startup.
You'll work directly with the Head of Marketing, Product, and Sales to own our positioning, messaging, product launches, competitive intelligence, and sales enablement.
You won't inherit a playbook. You'll help write it.
We're looking for a builder and a doer. Someone who can think strategically, write exceptionally well, and execute independently. And because we're a small, ambitious team, you'll also roll up your sleeves and contribute to broader marketing initiatives when needed.
What You'll Do
Build Our Product Marketing Foundation
Own and evolve Chamelio's product positioning, messaging, and value propositions.
Build the messaging frameworks, buyer personas, and go-to-market foundations that will support our growth.
Translate complex AI technology into clear, differentiated stories that resonate with in-house legal teams.
Own Product Launches & Go-to-Market
Lead product marketing for new features, capabilities, and major releases.
Partner closely with Product to understand what's being built, why it matters, and how to bring it to market.
Develop launch messaging, announcements, emails, blog posts, and in-app communications.
Drive product awareness, adoption, and engagement through compelling customer communications.
Enable Sales to Win
Create sales collateral that makes a difference: pitch decks, one-pagers, battlecards, product videos, and case studies.
Own competitive intelligence and positioning across the legal tech and AI landscape.
Equip Sales with messaging, objection handling, and differentiated stories that help win deals.
Work directly with the sales team to understand customer objections, competitive challenges, and opportunities to improve our story.
Be the Voice of the Customer
Talk directly to customers and prospects to understand their challenges, motivations, and buying decisions.
Turn customer insights into stronger messaging, content, and go-to-market strategies.
Develop compelling customer stories, testimonials, and use cases.
Stay close to market trends, competitors, and the evolving needs of in-house legal teams.
Help Build Marketing Beyond PMM
Collaborate with designers and creative agencies to bring our messaging to life.
Support events, webinars, campaigns, and field marketing initiatives.
Contribute to newsletters, website content, and social media when needed.
Jump into whatever needs to get done. We're building something big, and there's no room for "that's not my job."
What You Bring
3–5 years of B2B SaaS product marketing experience, with hands-on ownership of positioning, messaging, launches, and sales enablement. A must!
Exceptional writing and storytelling skills. You can take complex technology and make it simple, compelling, and memorable.
Strong PMM fundamentals. You understand positioning, differentiation, go-to-market strategy, competitive intelligence, and customer insights.
Experience working closely with Product and Sales, translating product capabilities into customer value and commercial impact.
A builder's mindset. You're excited about creating processes, frameworks, and assets from scratch rather than maintaining existing ones.
Excellent English communication skills, written and verbal.
Startup mentality. You're comfortable with ambiguity, changing priorities, and doing things outside your formal job description.
Why Chamelio?
Be the first. You'll be Chamelio's first Product Marketing Manager, with the opportunity to shape the function, set the standards, and build the playbook.
Build a category, not just a product. We're challenging how an entire industry thinks about legal technology.
Real ownership, real impact. Your ideas won't get buried in layers of management. You'll have the freedom to build, experiment, and execute.
A company on the rise. We're a fast-growing, VC-backed AI startup with ambitious plans and a product that's changing how legal teams work.
Great people, zero corporate nonsense. We're ambitious, a little crazy, and serious about building something exceptional. We work hard, have fun, and enjoy the ride.