Client Services Manager (Creative)
Allwyn UK · London
At the heart of everything we do is our vision to change lives every day, and our mission to grow The National Lottery responsibly and champion its impact.
We are Allwyn UK, part of the Allwyn Entertainment Group – a multi-national lottery operator with a market-leading presence across the USA (Michigan and Illinois) and Europe, including Czech Republic, Austria, Greece, Cyprus and Italy.
While the main contribution of The National Lottery to society is through the funds to good causes, at Allwyn we put our purpose and values at the heart of everything we do. Join us as we embark on a once-in-a-lifetime, largescale transformation journey by creating a National Lottery that delivers more money to good causes.
We’ll talk a bit more about us further down the page, but for now – let’s talk about the role and who we’re looking for…
Allwyn’s inhouse agency: Studio 59
Studio 59 is Allwyn’s new inhouse agency. A fast, integrated hub built to elevate how we tell The National Lottery’s story. Bringing creative, production, planning and media together across a single, integrated team, we’re engineered for pace, efficiency and standout quality.
Our mission is simple: create bold, social first, audience led work that strengthens player engagement and gives The National Lottery a single, authentic brand voice. With a best of both model that blends strengthened internal talent with top tier external partners, we deliver dynamic, personalised content at scale.
A bit about the role…
As a Client Services Manager, you will be the key interface between the brand teams and the Creative & Production team for Studio59, playing a crucial role in delivering impactful campaigns for some of the UK’s best-known brands. This is a unique opportunity to work in innovative ways, championing creative excellence across a wide range of advertising and marketing content.
You will be conducting the orchestra – responsible for managing the end-to-end process: creative briefings, idea development, project timings, production budgets, stakeholder presentations, client feedback, asset delivery to channels, and media deadlines. You will excel at being process-driven and collaborative – adding value to briefs and acting as a guardian for the creative
What you’ll be doing…
Campaign Management & Delivery:
- Manage the creative development, execution, and delivery of multi-channel advertising campaigns, ensuring each project meets the brief, brand standards, deadlines, and budget requirements.
- In-depth understanding of the production process, timelines, and roles & responsibilities at each stage.
- Experienced within retail creative would be an advantage but not mandatory.
- Understand playout process for radio, VOD and TV ads.
Creative:
- Have a clear perspective and passion for great creative work, with strong judgement.
- Be able to distinguish clearly between a strategy, an idea, and execution.
- Enthusiastic approach to industry trends, inspiring work, and adopting new ways-of-working.
Relationship Management:
- Act as the main point of contact between internal brand stakeholders and the Studio59 team.
- Ensuring clear and proactive communication and swift problem resolution.
- Build strong relationships with cross-functional teams: Brand, Creative, Production, Media, and Legal; ensuring all stakeholder voices align with campaign objectives and compliance requirements.
- Agency partner collaboration to ensure alignment of brand campaign strategy and content strategy.
Briefing & Strategic Support:
- Effectively interpret briefs / feedback from internal stakeholders, translating them into actionable plans that are objective-led and inspire creative teams to deliver impactful work.
- Manage the planning and rapid development of reactive content, ensuring swift turnarounds without sacrificing quality or brand integrity.
Reporting / Commercial:
- Lead regular statuses, updates, and reports to keep stakeholders informed on project status, results, and optimisations.
- Implement and own various trackers (i.e. project finances, timing plans, usage info, deployed projects) that will help Studio59 and brand teams manage initiatives.
- Continued awareness of the commercial landscape and competitor activity.
- Monitor and analyse campaign performance, providing insights and recommendations that drive future improvements.
What experience we’re looking for…
- Manage the creative development, execution, and delivery of multi-channel advertising campaigns, ensuring each project meets the brief, brand standards, deadlines, and budget requirements.
- In-depth understanding of the production process, timelines, and roles & responsibilities at each stage.
Key Measures of Success:
- Help to establish and integrate the new account management function into the business.
- Help to define ways of working with account management.
- Support in increasing, quantity of end-to-end projects, creative quality, and efficiency of Studio59 output.
- Strong relationships built with relevant Senior Brand Managers, Brand Managers and agency partners
About us
At Allwyn, we are dedicated to changing lives and growing the National Lottery responsibly, championing its positive impact on people, places, and the planet.
- Innovation - We pride ourselves on it! We’re constantly looking for new ways to excite our customers, bringing new products to market to enjoy which is all supported by our responsible play values and making them accessible to all.
- Giving back – Did you know that playing the lottery generates around £30m a week for charities and good causes in the UK? Our aim is to have doubled this number by the end of the first 10-year license.
- Sustainability – Our aim is to become a net zero national lottery. We have 2030 targets to decarbonise our operations and energy. We’ve already transitioned to renewable energy providers, made our London and Watford offices zero gas, and ensured our fleet consists of low-emission vehicles. In addition, we’re working with our value chain partners to develop a net zero target date.
- Empowering every voice – We believe in creating a culture where everyone feels they belong, can be themselves, has access to opportunities and can thrive for the benefit of good causes. Our diverse teams are working hard to make all parts of The National Lottery inclusive – whether people play a game in a store or online, because when everyone can play, everyone wins..
An inclusive reward offering with wellbeing at the centre
At Allwyn, inclusion is built into how we care for our people. Our benefits and policies support colleagues and their families at every stage of life and career. By prioritising wellbeing and belonging, we create a workplace where everyone feels valued, rewarded, and empowered to succeed. Our people are more than colleagues - they’re winners, driving positive change and making a real difference in communities.
Benefits
- Company Bonus Scheme
- Matched pension contributions up to 8.5%
- 26 days annual leave + 2 Life Days (and bank holidays)
- Single Private Health Cover
- Complimentary Private Medical
- Income Protection
- Flexible Benefits – EV Scheme, Money Coach, Will Writing, Mortgage Advice, Dental and Eye Care Schemes.
- Enhanced Family Leave (Maternity, Paternity, Adoption)
- Wellness Allowance £500
- Employee Assistance Programme
- Discounted Health Assessments
- Volunteering Days
- Matched Funding
We are a Disability Confident Leader which means we’ve taken proactive steps to ensure our workplace is accessible and inclusive for disabled and neurodivergent colleagues and candidates. As part of this we offer an interview to disabled applicants who meet the essential requirements of the job.
If you need any assistance or adjustments to this job description or in the application process, please contact a member of the talent team at careers@allwyn.co.uk and we’ll be happy to help.