Media Planner
Dentsu · Hong Kong
Job Description:
Responsibilities
- Work closely with supervisor to develop strategic and integrated media planning & recommendations, implement media plans and monitor the whole process from briefing to post buy
- Support on campaign execution, inclusive of trafficking, monitoring campaign status and evaluating campaign performance based on agreed KPIs and media efficiencies
- Conduct competitive analysis and regular reports and deduce actions from learnings and insights to achieve campaign KPI
- Work closely with the external media partners and media vendors to ensure the best price is offered to the client through effective negotiation
- Learn to become client’s first point of contact and handle the day-to-day management of the accounts
- Utilizing various propriety planning tools to generate learning and insight from data
- Learn and adapt to the evolving media landscape in Hong Kong on an ongoing basis
Requirements
- Associate degree or above in any discipline, major in Marketing or Media would be an advantage, with 1 year of relevant experience
- Fluent in English and Cantonese, with strong written and spoken communication skills; Mandarin proficiency would be an advantage
- Good PC skill, and proficiency in the full suite of Microsoft Office tools
- Ability to build relationship internally and externally
- Ability to cope with pressure and manage multi-task well in a fast-paced environment as an active team player
- Passionate in media innovation and data insights
- Self-learner, strong attention to detail and being numerate
We offer 5 days' work and attractive compensation package to suitable candidates. Interested candidates are invited to submit a detailed resume, including current and expected salary, via the ‘Apply’ function.
Please note that only short-listed applicants will be notified. All information provided will be treated in strictly confidential and used solely for recruitment purposes.
Important Notice: Dentsu will never request payment, bank account details, or other financial information from candidates at any stage of the recruitment process, nor communicate through unofficial channels such as Telegram. If you receive suspicious messages claiming to represent Dentsu, please exercise caution and verify their authenticity through official Dentsu channels. For more information, please visit here.
Location:
Hong KongBrand:
IprospectTime Type:
Full timeContract Type:
Permanent