Trade Association Partnerships Marketing Manager
Amrize · Chicago
Join Amrize as a Trade Association Partnerships Marketing Manager and help construct what's next. If you're ready to put your skills to work on projects that matter — and build a career with a company that’s building North America — we want to hear from you!
ABOUT THE ROLE
We are looking for a talented and experienced Marketing Manager, Trade Association Partnerships to lead the industry partner ecosystem for the Building Materials Division. This role will manage the relationships across our US and Canadian priority trade associations at the national level such as National Ready-Mixed Concrete Association (NRMCA), American Cement Association (ACA), Cement Association of Canada (CAC), National Sand Stone & Gravel Association (NSSGA), American Concrete Paving Association (ACPA), etc., and their state and province-level affiliates, to maximize brand visibility and ROI.
This strategically minded marketer will manage all marketing and brand awareness activities to drive brand authority, audience engagement, and measurable business growth. Beyond managing traditional sponsorships, you will lead national and local marketing campaigns to accelerate growth alongside trade partners, leveraging partner channels to expand the impact of our Made in America, Made in Canada, Buy America, Buy Canadian platforms.
This is a highly collaborative role with cross-functional colleagues on the marketing team, government affairs, technical product teams, corporate leaders, customer advocacy groups, and industry partners, and agency partners to meet team and company goals.
WHAT YOU'LL ACCOMPLISH
- Serve as the primary liaison and account manager for key industry National, State, and Province-level trade associations, aligning mutual goals and developing annual partner engagement roadmaps.
- Move Amrize beyond static sponsorship packages to identify and secure high-impact opportunities including co-branded educational content, thought leadership positioning, joint research, co-promotion on key issues, committee access, and more.
- Partner with Government Affairs to identify the most attractive & high-value growth opportunities for Amrize at the intersection of our trade associations & government affairs programs to position Amrize as a leader in the industry
- Support the positioning of Amrize advanced branded solutions among public authorities and decision makers to build preference & loyalty, while supporting commercial teams to drive value selling, pricing & margin expansion
- Ensure Amrize stays ahead of government and public authorities' product expectations, sharing insights and key product demands with the Technology & Innovation team to be the partner of choice across all key market segments
- Lead Amrize participation in trade association conferences, annual meetings, and other events to maximize brand exposure and lead generation.
- Lead the feedback and engagement process to grow existing trade association relationships and proactively gain alignment with cross-functional partners.
- Define KPIs for association investments, track channel performance, and report on partner-driven brand impressions, leads, and overall engagement.
- Partner with sales and executive leadership to ensure partner activities support broader business development and revenue objectives.
- Demonstrate a commitment to communicating, improving and adhering to health, safety and environmental policies in all work environments and areas. Promote a culture of safety and exhibit these
behaviors. - Other duties as assigned
WHAT WE’RE LOOKING FOR
Education: Bachelor's degree or 5+ years of equivalent experience
Field of Study Preferred: Marketing, Brand Management, Communications
Required Work Experience:
- 8+ years minimum of relevant brand marketing/communications experience with a proven track record of success, ideally in B2B, industrial construction, manufacturing or commercial material sectors.
- Proven experience managing relationships with trade associations, industry groups or strategic alliances as must.
- Demonstrated ability to negotiate custom partnership packages and activate non-traditional co-marketing agreements.
Required Technical Skills: Proficient skills with Microsoft Office programs, Gmail, CRM programs (Pardot, Salesforce), Google analytics and Microsoft Office programs
Travel Requirements: Up to 50%
Additional Requirements:
- Thorough knowledge of marketing principles, brand, digital and social media, advertising, creative design, and product management. Experience with web is a plus.
- Team player with a can-do attitude where no task is too big or small.
- Understanding of how industry trade associations operate and support industry-wide initiatives and platforms
- Ability to connect across a variety of teams and disciplines to drive alignment
- Highly organized with the ability to manage multiple complex partner relationships simultaneously.
- Exceptional written and oral communication skills and ability to influence stakeholders across a complex corporate environment.
- Ability to prioritize and manage simultaneous projects in a fast-paced environment and maintain effectiveness when experiencing major changes in work tasks or work environment
- Experience working in a matrixed organization across a variety of geographies and cultures desired, including exposure to or experience performing in virtual environments.
- Successful candidates must adhere to all safety protocols and proper use of Amrize approved Personal Protection Equipment ( "PPE"), including but not limited to respirators. Subject to applicable law, employees that are required to wear respirators must be clean shaven where the respirator seal meets the face in order to pass the qualitative and quantitative fit tests.
WHAT WE OFFER
- Competitive salary
- Retirement Savings: Choose from 401(k) pre-tax and/or Roth after-tax savings
- Employee Stock Purchase Plan
- Medical, Dental, Disability and Life Insurance
- Holistic Health & Well-being programs
- Health Savings Accounts (HSAs) & Flexible Spending Accounts (FSAs) for health and dependent care
- Vision and other Voluntary benefits and discounts
- Paid time off & paid holidays
- Paid Parental Leave (maternity & paternity)
- Educational Assistance Program
- Dress for your day