Product Channel Manager
Next · Leicester
We’re looking for a Product Channel Manager to join our eCommerce Developments team! Based from NEXT Head Office in Enderby, Leicestershire 4 days per week (with 1 day working from home).
The Role:
As the Product Channel Manager, you will own the Login, Registration & Delivery channel and will lead the strategy and execution of our authentication and delivery onboarding experience across a multi-client global platform. Your main objective is to drive customer success and conversion at the start of the purchase journey by streamlining account creation, sign in and delivery fulfilment selection.
As this is a leadership role, you will manage a team of 3 product professionals, ensuring our global onboarding journey and supporting tech infrastructure are localised, intuitive and optimised for high conversion.
What You’ll Take On:
Product Strategy & Conversion
- Drive conversion across login, guest checkout and delivery selection by removing friction and resolving drop offs.
- Enhance delivery option presentation, slot availability and page load speeds to boost checkout success.
- Lead A/B testing on registration layouts, guest flows and delivery UI to continuously improve conversion rates.
Data & Customer Insights
- Utilise funnel data and error categorisation to pinpoint user struggle points and prioritise high impact backlog items.
- Lead an experimentation roadmap testing new registration layouts, guest checkout steps, and delivery selection UI options.
People Management & Leadership
- Direct, coach and manage a team of 3 Product professionals, driving performance reviews and career progression.
- Upskill the team in user centric discovery, rapid prototyping and Conversion Rate Optimisation (CRO) best practices.
- Foster a high performance, customer focused culture centered on continuous journey improvement.
Stakeholder & Cross-Functional Alignment
- Collaborate with internal tech teams and external partners to align authentication and logistics infrastructure.
- Partner with Development and UX Design to build high performing, mobile first interfaces across diverse clients.
What You’ll Bring:
- Proven experience within a Product Manager position or an equivalent role.
- Proven experience leading product strategy to optimise conversion funnels, onboarding journeys and checkout flows.
- Strong background in optimising authentication, guest checkout and fulfilment/delivery selection experiences.
- Track record of managing, mentoring and upskilling Product teams.
- Skilled in funnel analytics, error tracking and executing A/B testing/experimentation roadmaps.
- Understanding of web performance optimisation (e.g. page load speeds) and mobile first interface design.
- Exceptional ability to collaborate with engineering, UX design and external logistics partners.
- Adept at translating data insights and user struggle points into prioritised product roadmaps.
- Expertise in rapid prototyping, customer discovery and conversion rate optimisation best practices.