Product Manager (Retail Media)
Takealot Group · Cape Town
Takealot Group is looking for a highly talented Product Manager (Retail Media) to join our team in Cape Town. We are a young, dynamic, hyper-growth company looking for smart, creative, hardworking people to join us.
The Product team at Takealot Group is passionate about creating experiences that satisfy & delight our customers, while ensuring we continuously acquire and retain customers to exceed our growth objectives. As Product Manager (Retail Media), you will be responsible for owning the strategy, roadmap, growth, and execution of the retail media product portfolio across Takealot Group's properties (Android, iOS, and Web). This includes everything related to ad serving, campaign management, targeting, and reporting integrations with retail media and advertising tools such as OSMOS, Google Ad Manager, DV360, Google Ads, Meta Ads, and Braze. This is a critical part of scaling retail media revenue, maximizing value from our ad tooling, and improving advertiser outcomes and customer experience across the platform.
You will work cross-functionally across our product, UX, engineering, growth, and other business teams to design, implement, and launch features that have a direct impact on the growth of Mr D.
This position reports to the Head of Product (Retail Media).
Think you’ve been challenged before? Think again!
- Scale: Show the millions of Takealot Group customers what you can do
- Learn: We work with the best of the best, and then some. Code alongside industry leaders and upskill in record time.
- Grow: Expand your career in the fast-growing Takealot Group: takealot.com, TFS and Mr D.
Your mission, should you choose to accept it:
Product development:
- Determine, scope, prioritise and manage the retail media product roadmap.
- Ensure that prioritised projects are placed on the development roadmap and communicate all requirements to all necessary stakeholders across the business.
- Proactively communicate and collaborate with the project teams to analyse any additional information needs related to functional requirements.
- Manage the execution and rollout of features in the customer-facing apps, including any retail media-related features. This includes the entire product development cycle from design, documentation, implementation, testing, and launch to success metric monitoring.
- Write detailed product specification documents for the engineering and design teams.
- Engage with subject matter experts to analyze trade-offs and resolve priority conflicts
- Be proactive in ensuring that the development and QA teams understand the requirements by attending team meetings and initiating functional clarification sessions where needed.
- Ensure that all requirements are met during solution design and post-implementation.
- Put plans and processes in place to maximise the value that can be obtained through retail media tools, including but not limited to OSMOS, Google Ads, Meta Ads and Braze.
Qualitative and Quantitative Analysis
- Determine, monitor and analyze quantitative and qualitative data in order to identify opportunities for retail media optimisations and features that will drive product growth.
- Build and maintain reporting to measure the success of projects.
- Apply strong analytical and critical thinking, using data to inform decisions across the retail media product portfolio.
- Leverage advertising tool experience with platforms such as Google Analytics, Looker and other ad manager/server platforms and reporting/targeting tools to extract key insights and drive data-informed product decisions.
- Own and maintain the accuracy of in-app analytics (in-app events) and customer data points, to ensure product data is reliable for targeting and conversion tracking.
Product Strategy and Roadmapping
- Determine, scope, prioritise and manage the retail media product roadmap.
- Maintain and prioritise the product backlog through collaboration with the Head of Product, Product Lead, multiple business stakeholders, and senior management.
- Ensure that prioritised projects are placed on the development roadmap and communicate all requirements to all necessary stakeholders across the business
- Contribute to shaping the vision and strategy for the product.
UX and Design
- Ensure that product solution design is practical, data-driven, and implementable across Mr D / Takealot Group.
- Ensure that product solutions and requirements meet business needs and are based on international best practices and trends.
- Suggest ideas to solve customer challenges and validate them in close collaboration with UX
- Sign-off on design solutions (including copy) for owned products
- Clearly communicate requirements to UX/UI design resources
- Work with design resources to finalise the customer experience for a particular feature
Stakeholder management
- Ensure relevant stakeholders for a vertical / roadmap are correctly identified and consulted.
- Utilise a deep understanding of core stakeholder pain points/objectives to drive relevant initiatives.
- Manage relationships with stakeholders related to a specific vertical / roadmap, including obtaining stakeholder buy-in for requirements and relevant project status communications.
- Obtain sign-off on the specifications from all stakeholders.
The skills we need:
- Strong analytical and critical thinking, using data to inform decisions.
- Passion for understanding ambiguous, complex problems and driving high-quality, innovative, clean solutions with the relevant people.
- Strong sense of ownership and determination to get things done (not scared to get hands dirty)
- Solutions-oriented, with an accountable can-do attitude and high energy.
- Ability to handle multiple competing priorities in a fast-paced environment.
- Versatile and with an appetite to learn by doing.
- Highly structured thinker with strong attention to detail.
- Ability to present ideas succinctly, in writing and verbally.
- Good technical understanding of software development processes.
- Strong project management and communication skills.
- Good commercial acumen and business analysis skills
- A proven track record of delivering results in a fast-paced environment.
- Versatile, resourceful, and able to work on varied tasks simultaneously.
- Great people skills (proficient in working closely and collaboratively with multiple departments and executives, and in cross-functional teams).
Qualifications and experience:
- At least 3-5 years of experience as a Product Manager or similar role in a tech/mobile application company with a history of growth (Preferably in an eCommerce and mobile environment).
- Tertiary education degree in Engineering/Computer Science/Information Systems or relevant industry experience in a similar field would be beneficial.
- Must have a proven track record of execution and have the ability to formulate a detailed product roadmap and execute on that plan
- Proven track record of collaborating and communicating effectively with engineering teams and business stakeholders to deliver product features.
- Excellent understanding of conversion rate optimization and funnel analysis.
- Excellent understanding of the mobile app development cycle.
- Experience with analysing data and making data-driven product decisions. (SQL or GBQ experience beneficial)
- Experience with product analytics tools such as Firebase, Google Analytics, or Amplitude would be beneficial.
- Experience with Invision, Balsamiq, Sketch or similar tools for wireframing/designing solutions.
- Understanding of the mobile app ecosystem and the importance of acquisition and retention in the app economy.
- Basic understanding of technology stacks, databases, APIs, and IP technologies.
- High level of proficiency with MS Office applications (Excel, PowerPoint, Word), Google Suite, JIRA, Slack, and comfortable with learning new applications as required.
Let’s talk about life @ Takealot Group
- No doors: We aren’t fans of stuffy offices or siloed work environments. See someone you like? High five, collab and make something great.
- Remote working: Love water cooler chats and working from home? Takealot.com offers a hybrid working model for the best of both worlds.
- Mentorship programme: We aren’t kidding when we say the people with the best people win. Now’s your chance to be one of the best, by learning from the best.
- Naspers Tech Community & Online Learning: Share ideas and grow with global industry leaders who are all just a Slack message away. Love to learn? Up-skill with free access to courses on MyAcademy, Udacity, Coursera and more.
- Good times: Get to know the other extraordinary minds at takealot.com during regular social events and out-of-office activities (think hikes, think mini-golf, think good times).
- Staff discount. Millions of products across 28 departments. What more could you ask for?
- Birthday leave: Cake Day all the way. Enjoy your day off - you deserve it.
- Help when you need it most: Confidential counselling, legal support and financial guidance, for free, anytime, anywhere.
- Tech stack (for days): ReactJS, Python, Scala, Kotlin, Swift, Google Cloud, Kafka, Redis, Kubernetes and all things machine learning. If you build it, they will come.
- Free parking: No more 5km fun runs to your desk (unless you want to).
Like what you see?
If you meet the above you are an Extraordinary Mind. Apply today!!
Takealot is an Equal Opportunity Employer. Applicants from the previously disadvantaged groups and people with disabilities will be given preference.