Director Franchise Transformation Office
Hertz Global Holdings · Atlanta · $140,000 (stated in the posting)
A Day in the life:
Lead the Franchise Transformation Office as the integrated program-management and orchestration engine for corporate-to-franchise conversions and the build of the capabilities required for the future franchise platform. Translate transaction milestones and future-state ambition into a credible, executable plan; establish the governance and decision rights needed to move quickly; and drive cross-functional execution through to readiness, capability launch, and sustained adoption.
The Director, Franchise Transformation Office reports to the Global Head of Franchise Growth. The role will also work closely with the Transaction/Deal lead, the Capability Build/Platform Director, and functional workstream owners. The role creates a single integrated view of plan, progress, value, risks, decisions, dependencies, communications, and readiness – serving as a trusted thought partner to senior leaders and the accountable orchestrator of the program drumbeat.
What You'll Do:
Lead the Franchise Transformation Office
- Stand up and lead a high-performing Transformation Office that provides the structure, pace, transparency, and cross-functional coordination required to deliver the franchise transformation.
- Clarify roles, accountabilities, ways of working, and expectations across the core team and workstream leads.
Own the integrated transformation plan
- Build and maintain the single integrated plan across transactions, capability build, technology, organization, and franchise-platform workstreams.
- Translate strategic ambition into milestones, critical path activities, decision points, deliverables, accountable owners, and measurable outcomes.
Drive planning and readiness
- Orchestrate the corporate-to-franchise conversion program across people, processes, systems, contracts, assets, and transition services working closely with the Transaction Lead Director.
- Maintain target transaction timelines, day 1 readiness view, asset-perimeter decisions, TSA requirements, disentanglement roadmap, and cross-functional dependencies needed for each conversion or transaction wave.
Coordinate the franchise-platform capability build
- Work with the Director of Franchise Platform to coordinate the roadmap, define, design, build, and launch the capabilities required for a world-class franchise platform.
- Ensure each capability has a clear objective, owner, roadmap, investment, dependencies, and readiness criteria.
Establish governance and decision-making
- Design and run the program governance and decision cadence, including Executive Sponsor and SteerCo forums, Transformation Office meetings, workstream reviews, and issue-resolution sessions.
- Prepare high-quality agendas and pre-reads, drive decisions to closure, maintain decision logs, and ensure escalations reach the right forum with clear options and recommendations.
Manage risks, issues, interdependencies, and resources
- Maintain an integrated view of risks, roadblocks, interdependencies, resource constraints, and required decisions across the program.
- Proactively identify where sequencing, funding, talent, technology, or functional capacity may threaten delivery; resolve issues where possible and escalate decisively when leadership action is required.
Lead transformation communications and change
- Create and maintain the transformation narrative, communication strategy, and stakeholder cadence across executives, functional leaders, impacted teams, and external or franchisee-facing audiences as appropriate.
- Ensure communications are timely, consistent, tailored to each audience, and connected to the practical changes in roles, processes, systems, and ways of working.
Track value, investment, and program performance
- Partner with the Strategy & Execution team to track investment, benefits, value drivers, milestones, KPIs, and delivery confidence.
- Provide leadership with a fact base on what is on track, where value or readiness is at risk, and what actions are required to protect the transformation case.
Build capability and transition to steady state
- Develop the Transformation Office team and embed repeatable tools, routines, and management disciplines that can be sustained after the separation program.
- Capture lessons learned, strengthen the franchise organization’s program-management and change capabilities, and ensure ownership transitions cleanly to the steady-state franchise platform and operating model.
What We're Looking For:
- 5+ years of experience leading enterprise transformation, separation, carve-out, integration, strategic PMO, operating-model design, or comparable cross-functional change programs – with demonstrated ownership from planning through execution
- Proven ability to lead complex programs with multiple interdependent workstreams, moving between strategic problem-solving and rigorous day-to-day execution
- Strong program-management discipline, including integrated planning, critical-path management, milestone tracking, issue and risk management, dependency mapping, decision logs, and executive reporting
- Experience designing and running effective transformation governance, including SteerCo and executive forums, workstream cadences, stage gates, escalation paths, and decision-rights frameworks
- Demonstrated experience managing separation or transition topics across people, processes, systems, contracts, assets, technology, and transition services; franchise, hospitality, mobility, or other asset-light network experience is a strong plus
- Experience building new capabilities, operating models, processes, tools, playbooks, and teams - translating a future-state ambition into sequenced work, clear owners, investment requirements, and readiness criteria
- Strong communication and change-leadership skills, including the ability to create a compelling case for change, tailor messages to different stakeholder groups, and maintain alignment through ambiguity and disruption
- Executive presence and credibility with C-suite and senior functional leaders; able to challenge assumptions, push back constructively and influence outcomes without direct authority
- Sound financial and commercial acumen, with the ability to understand business cases, track investment and value realization, and connect delivery progress to the transformation’s strategic and economic objectives
- Demonstrated ability to build, motivate, and develop high-performing teams in dynamic environments, with strong personal resilience, judgment, and bias toward action
- Excellent written, verbal, and presentation skills, with the ability to simplify complex issues, make risks and decisions visible, and communicate a clear, consistent program narrative
What's In It For You:
Starting Salary is $140,000
Up to 40% off the base rate of any standard Hertz Rental
Paid Time Off
Medical, Dental & Vision plan options
Retirement programs, including 401(k) employer matching
Paid Parental Leave & Adoption Assistance
Employee Assistance Program for employees & family
Educational Reimbursement & Discounts
Voluntary Insurance Programs - Pet, Legal/Identity Theft, Critical Illness
Perks & Discounts –Theme Park Tickets, Gym Discounts & more