Senior Associate, Customer Engagement Marketing

JPMorgan Chase · New York City

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You’ll help small business owners get more from their credit card relationship through clear value, relevant offers, and connected experiences. Join a collaborative team where you’ll turn customer insights into campaigns that deepen engagement and loyalty.

As a Senior Associate Small Business Marketing in Small Business and Lending Marketing, you develop integrated strategies and campaigns that reinforce key card benefits and offers for existing customers. You partner across teams to deliver consistent, segment-relevant messaging across owned channels. You use data and testing to continuously improve performance and customer outcomes.

Job responsibilities

• Develop integrated marketing strategies to deepen engagement and retention among existing small business credit card customers
• Translate customer insights, research, and performance data into segment-specific positioning, messaging, and value propositions
• Plan and deliver owned-channel campaigns across email, direct mail, and digital experiences
• Partner with product, brand, content, social, channel, analytics, legal, and finance teams to align priorities and resources
• Own end-to-end campaign execution, including segmentation, messaging, creative development, testing, and optimization
• Manage the customer engagement calendar across channels and key touchpoints
• Monitor campaign performance and customer behaviors to identify opportunities and improve results
• Ensure messaging and creative are consistent and on-brand across channels
• Present campaign results, learnings, and recommendations to senior stakeholders

Required qualifications, capabilities, and skills

• 5+ years of experience in integrated marketing strategy
• Experience executing customer marketing across owned channels, including email, direct mail, and digital experiences
• Demonstrated experience managing campaigns end-to-end (targeting, channel planning, creative development, measurement, and optimization)
• Experience collaborating with creative partners to launch campaigns from concept through delivery
• Strong project management skills and ability to manage multiple complex priorities in a fast-paced environment
• Strong cross-functional collaboration and stakeholder management skills
• Strong analytical skills with experience using data to inform decisions and improve performance
• Results-oriented mindset with a track record of delivering measurable outcomes

Preferred qualifications, capabilities, and skills

• Bachelor’s degree in marketing, business, or a related field
• Experience in financial services, payments, lending, or another regulated industry
• Experience supporting small business customer segments

Applicants must be authorized to work for any employer in the US. We are not able to provide immigration sponsorship or take over sponsorship of an employment visa at this time. Final job grade level and corporate title will be determined at time of offer and may differ from this posting.

Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs. 

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions.  We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process. 

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Equal Opportunity Employer/Disability/Veterans

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