Senior Regional Sales Manager, Punjab & Haryana, Farm Replacement Sales

Goodyear Tire & Rubber · Ludhiana

The role drives regional sales growth by delivering volume and Gross Margin targets, strengthening customer relationships, expanding channel presence, and improving market share. Through data-driven planning, field intelligence, and sales team development, it ensures effective execution of business priorities and sustainable market competitiveness.

You Will Be Responsible for:

1. Sales Strategy & Business Growth

Analyze regional market dynamics, customer segments, and competitor activity to identify growth opportunities.
Drive volume, Gross Margin, and channel development targets in line with the Annual Operating Plan (AOP).
Monitor AOP performance, Share of Accounts (SOA), and Share of Market (SOM), implementing corrective actions to achieve business objectives.

2. Customer & Channel Management

Manage and strengthen key customer accounts to drive sustainable growth and improve account performance.
Develop action plans to enhance customer business capabilities, commercial effectiveness, and channel productivity.
Identify opportunities for channel expansion, activation, and improved market penetration.

3. Sales Team Leadership & Capability Building

Lead and develop the sales team through coaching, training, and capability assessments.
Improve sales call effectiveness, selling skills, field productivity, and adoption of digital tools.
Establish performance objectives and accountability mechanisms to drive individual and team performance.

4. Performance Management & Market Intelligence

Establish structured processes to capture and leverage field intelligence for business decision-making.
Conduct regular sales performance reviews and implement initiatives to improve team productivity.
Ensure effective coordination between field teams, regional leadership, and central functions for timely execution of business priorities.

Experience & Qualifications

Bachelor’s degree in business administration, Marketing, or a related discipline; an MBA will be an advantage.
8-12 years of relevant sales experience, preferably in the automotive, tyre, or FMCG industry.
Proven experience in regional sales management, channel development, key account management, and achievement of volume and Gross Margin targets.
Demonstrated experience in sales team leadership, AOP execution, and market share growth.

Skills & Competencies

Strong commercial acumen, market analysis, and business planning capabilities.
Proven ability to coach and develop sales teams to improve productivity and execution.
Strong customer relationship management, negotiation, and stakeholder management skills.
Proficiency in sales analytics, market intelligence, and digital sales tools.

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Goodyear is one of the world's largest tire companies. It employs about 63,000 people and manufactures its products in 48 facilities in 19 countries around the world. Its two Innovation Centers in Akron, Ohio, and Colmar-Berg, Luxembourg, strive to develop state-of-the-art products and services that set the technology and performance standard for the industry. For more information about Goodyear and its products, go to www.goodyear.com/corporate

Goodyear is an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to any characteristic protected by law.

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