Director, Marketing & Account Strategy
Hearst · New York City · $101,000–$116,000 (stated in the posting)
Be Part of What’s Next
Turn bold ideas and audience insights into marketing programs that create meaningful connections between iconic brands and their partners. As Director, Marketing & Account Strategy, you’ll bring strategic thinking, creativity, and a deep understanding of client needs to integrated programs that deliver impact across platforms.
About Hearst Magazines (Why Us?)
We create media that moves minds, products and ideas. Our portfolio of 30 iconic brands — including Cosmopolitan, Delish, Esquire, Good Housekeeping, Men’s Health and Road & Track — reaches nearly 130 million people each month. Our teams combine trusted journalism and cultural storytelling with technology, data and commerce to create experiences that inform, inspire and entertain audiences across generations and around the globe. And together, we are shaping what’s next.
Key Responsibilities (What You Are Doing)
- Develop partner-specific marketing strategies and integrated platforms spanning digital, print, social, custom and native content, customized experiences, and data-driven direct marketing campaigns.
- Translate strategic and creative concepts into compelling proposals, presentations, sell sheets, and other materials that clearly communicate the value of Hearst’s solutions.
- Leverage client, category, industry, audience, and marketplace insights to uncover opportunities and inform thoughtful, differentiated marketing recommendations.
- Partner with stakeholders across Hearst brands and the broader organization to lead marketing initiatives for clients, prospects, and internal audiences.
- Guide sold programs through a thoughtful handoff to post-sale teams, providing the context and materials needed to deliver against the strategy and meet or exceed client expectations.
- Champion high standards across strategy, writing, design, and execution, ensuring marketing work reflects the quality and integrity of Hearst’s brands.
- Serve as a strategic leader within the group by monitoring client needs, industry trends, competitive positioning, and emerging best practices and translating those insights into opportunities.
- Cultivate relationships with third-party organizations and vendors that can expand and strengthen Hearst’s integrated marketing capabilities.
Qualifications (What We’re Looking For)
- 5+ years of related experience in marketing, account strategy, branded content, media, advertising, or a related field, with experience spanning both strategic development and execution.
- Demonstrated ability to develop compelling integrated marketing programs across multiple channels and translate ideas into clear, persuasive narratives.
- Strong analytical, problem-solving, and strategic-thinking skills, with the resourcefulness to turn client and market insights into actionable solutions.
- Excellent writing, communication, and presentation skills, including strong copywriting abilities and confidence influencing and presenting to senior stakeholders.
- Ability to manage multiple priorities, navigate change, and collaborate effectively in a fast-paced, team-oriented environment.
- A proactive, solutions-oriented approach with the curiosity, drive, and follow-through to move ideas from concept to completion.
- Proficiency in Microsoft Office and Keynote; understanding of or interest in editorial products and the youth and wellness industries is a plus.
- This role is based in New York City and requires working from the office four days per week.
Benefits (What We Offer)
- Work with the Best: Collaborate with top-tier professionals across media, advertising, tech, fashion, lifestyle and publishing, shaping the future of these dynamic industries.
- Grow Your Skills: Unlock your potential with access to innovative training programs, immersive workshops and exclusive industry events.
- Work-Life Harmony: Enjoy the flexibility of hybrid work, empowering you to balance professional success with personal priorities.
- Foster Connection & Belonging: Join our Employee Resource Groups and help create a welcoming workplace where everyone feels valued and empowered.
- Wellness First: Prioritize your well-being with a comprehensive benefits package that includes medical, dental and vision insurance from Day 1.
- Plan for Your Financial Future: Enjoy competitive financial benefits, including a 401(k) plan with a generous company match.
Compensation
The base salary range below is the Company's good-faith estimate for this position in the posted work location at the time of posting. Final starting salary will be based on permissible, non-discriminatory factors, including but not limited to skills, experience, training, certifications, education, location and market considerations.