Senior Content Producer
Infopro Digital · Kingsgrove
Infopro Digital, the B2B group specialising in information and technology, is currently looking for a Senior Content Producer on a permanent basis to join our AUSREiiF business based in Sydney.
About the Business
Infopro Digital is a global B2B group with more than 4,000 employees across 26 countries, delivering information, data and technology solutions to professional communities across automotive, risk and insurance, construction, industry and retail.
Our Australian events business is home to AUSREiiF, Australia’s new major real estate investment and infrastructure forum, bringing together government, investors, developers, infrastructure leaders, professional services and the wider built environment to drive investment, development and regeneration across Australia.
Modelled on the highly successful UKREiiF, AUSREiiF will launch in September 2027 as a three-day, festival-style event bringing together the people, projects and investment opportunities shaping Australia’s future.
This is an opportunity to join the Australian business at the ground level and play a central role in building its commercial success and long-term industry relationships.
What the role involves
We are looking for a highly curious, connected and commercially aware Content Producer to shape the content and stakeholder ecosystem for AUSREiiF 2027. Reporting to the Head of Events – Australia, you will be responsible for understanding the issues, opportunities and people shaping Australia’s built environment and turning that intelligence into a vast, varied and relevant content programme.
This is not simply a conference programming role. AUSREiiF is not a typical B2B confex where delegates sit in a ballroom looking up at a PowerPoint presentation. At any given time there could be up to 30 side content events going on at once – a breakout stage, an executive roundtable, a workshop, a networking forum, a closed-door meeting.
You will build relationships across the ecosystem, including national and local government, developers, investors, infrastructure organisations, industry bodies, associations, professional services and other key public and private sector stakeholders. You will identify the people and ideas that need to be in the room, create compelling conversations around them and develop relationships that strengthen AUSREiiF beyond the event programme itself.
The role requires someone who is clued up, curious and naturally interested in how Australia is changing through its built environment – someone who reads widely, asks good questions, and understands that the best content often comes from bringing together people who don’t normally sit at the same table.
Responsibilities & duties
- Develop and deliver the Australian content strategy in collaboration with the Head of Events Australia.
- Curate a broad and compelling programme reflecting the diversity of Australia’s built environment.
- Identify the key issues, opportunities, projects, trends and debates shaping the market.
- Balance strategic thought leadership with practical, commercial and highly relevant content.
- Ensure the programme reflects the interests of government, capital, developers, infrastructure, business and communities.
- Develop content that creates genuine opportunities for connection, collaboration and deal-making.
- Research and develop programme themes, sessions, formats and experiences.
- Identify compelling topics and conversations rather than simply replicating traditional conference formats.
- Develop a mix of keynote conversations, panels, interviews, roundtables, workshops, briefings, debates and other formats that don’t simply follow a traditional conference format.
- Curate content across multiple sectors and themes.
- Ensure the programme is inclusive and diverse as well as balanced geographically and across public and private sectors.
- Work closely with Marketing to ensure content is effectively communicated and promoted.
- Identify and approach senior speakers, contributors and thought leaders.
- Develop trusted relationships with speakers and stakeholders.
- Manage speaker briefing, preparation and communications.
- Work with speakers to ensure sessions are relevant, dynamic and valuable.
- Think outside the box – identify emerging voices and perspectives alongside established industry leaders.
- Develop relationships with government and public sector stakeholders, a significant part of the role, including:
- Federal, state and territory government.
- Local government and councils.
- Government agencies and statutory authorities.
- Economic development organisations.
- Infrastructure and planning bodies.
- Understand their priorities, identify relevant opportunities for engagement and ensure AUSREiiF provides a credible platform for meaningful participation.
- Build relationships with developers, investors, infrastructure organisations, professional services firms, associations and other key industry stakeholders.
- Understand the strategic priorities of major organisations and identify opportunities for them to contribute to the programme.
- Work closely with the Commercial team to identify content-led partnership opportunities.
- Develop commercially valuable content propositions without compromising integrity.
- Identify opportunities for organisations to contribute through thought leadership, roundtables, briefings and other experiential formats.
- Stay exceptionally close to the Australian market, including:
- Monitoring industry news and developments.
- Understanding major projects and investment pipelines.
- Tracking government policy and infrastructure priorities.
- Identifying emerging market issues.
- Attending relevant industry events.
- Building relationships with influential industry commentators and organisations.
- Feeding intelligence into the wider AUSREiiF team.
- Help build the stakeholder ecosystem around AUSREiiF, which is intended to be more than an event programme, by developing relationships with government, developers, investors, infrastructure owners and operators, councils, industry associations, professional bodies, community and economic development organisations, professional services, universities and research organisations, technology and innovation businesses, and other relevant public and private sector stakeholders.
Requirements
We’re looking for someone who is naturally curious about the world around them and who can quickly develop a sophisticated understanding of Australia’s built environment.
You will ideally have experience in one or more of:
- Conference content and programme development.
- B2B events.
- Journalism, media or editorial.
- Government or public policy.
- Property, infrastructure or investment.
- Industry associations or membership organisations.
- Stakeholder engagement.
- Research and thought leadership.
You will have excellent written and verbal communication skills and the confidence to engage with senior people across government, business and industry.
Existing relationships across Australia’s property, infrastructure, investment or government sectors would be highly advantageous.
Personal Attributes
We are looking for someone who is:
- Curious - naturally interested in people, places, policy, investment and how things work.
- Clued up - someone who reads widely and wants to understand what is really happening in the market.
- A connector - able to identify who needs to be talking to whom.
- A great researcher - able to go deep into unfamiliar subjects quickly.
- Commercially aware - understands the relationship between content, audience, partnerships and business outcomes.
- Confident - comfortable approaching senior people and asking them to participate.
- A relationship builder - interested in developing genuine, long-term connections.
- Creative - able to think beyond conventional conference formats.
- A strong storyteller - able to turn complex issues into compelling conversations.
- Adaptable - comfortable working in a new business where the proposition continues to evolve.
- Highly organised - able to manage multiple speakers, stakeholders, sessions and deadlines.
- Resilient - able to manage changing priorities and the inevitable challenges of event production.
- A self-starter - comfortable identifying opportunities and acting on them.
- Collaborative - able to work closely with commercial, marketing and operations teams.
- A good sense of humour - we’re building something new, with a small team - we should enjoy the journey.
Benefits
We know great people make great companies.
As part of the Infopro Digital group we are defined by people and passion, and powered by knowledge and innovation. Everything we do is centred on trust, integrity and respect. Our collaborative approach drives creativity across our markets and our focus on giving teams ownership allows us to build an entrepreneurial culture where our people and brands can thrive and grow.
- Excellent base salary plus superannuation.
- Performance bonus.
- An opportunity to help shape a brand-new Australian platform from the ground up.
- Significant influence over what AUSREiiF talks about, who participates and how the event connects the people and organisations shaping Australia’s future.
- Work with senior leaders across government, property, infrastructure and investment and build a significant network across the Australian built environment.
- Work closely with the UKREiiF team and contribute to an international event platform with significant potential for growth in Australia.
- 20 days paid annual leave (accruable).
- Eight weeks accrued long service leave available after 10 years of continuous service.
- Approximately 10 paid public holidays.
- 10 days annual Sick or Carers leave (accruable).
- Employee Assistance Programme.
- Employee referral scheme.
- Wellbeing tools and resources.
- Global company offering endless opportunities for growth and professional development.
Our foundations and values
At Infopro Digital, we are driven by core values such as entrepreneurial spirit, constant customer focus, promoting diversity, striving for significant impact, and a collaborative culture. By joining us, you become part of a dynamic community that embraces these values on a daily basis, shaping the future with passion and commitment.
Diversity is one of our core values. We are convinced that our teams, drawn from all backgrounds and with different backgrounds and experiences, are one of the key drivers of our success. The Group is committed to a policy of equal opportunities and inclusion, from recruitment to career development, and we strive to provide an equitable working environment to promote the well-being of our teams.
Learn More About Us
Infopro Digital is a B2B group specializing in information and technology. The group is present in 26 countries and employs over 4,000 people. Its innovative solutions are aimed at professional communities in 5 key economic sectors: construction & public sector, automotive, risk & insurance, industry and retail.
Thanks to the group’s sectorial expertise, Infopro Digital covers all the needs of professionals. Its solutions enable decision-makers to make informed decisions and companies to sustainably develop their commercial activity and performance.
Equal Opportunities
We provide equal opportunities to employees and job applicants and do not discriminate, either directly or indirectly, on the basis of any protected characteristic or any other characteristic or activity protected by law.
To comply fully with equal opportunities legislation, we monitor all job applications. Applicants are therefore asked to complete equal opportunities questions as part of the application process. This information is collected anonymously, stored securely, and used solely for monitoring purposes. There is no obligation to provide this information, and all applicants will be treated equally whether or not they choose to do so.