Manager- Digital Commerce Sales
PepsiCo · Hyderabad
Overview- Be the pulse on eComm business performance & contribution – Leveraging internal & external eComm data, and work with BUs & finance teams to consolidate performance knowledge & learnings
- Support BU teams in preparing high quality materials, documents and analyses that will contribute to business performance improvement
- Work with BU teams to set KPIs, establish data, build & share scorecards that drive the right action & have tangible impact on the business
- Develop customer specific performance reviews and scorecard tracking (MBR and QBR)
- Support AOP efforts, with deep-dives, analysis and presentations
- Support BU teams with analysis and deep dives to enable customer conversations and support JBP efforts
- Issue specific ad hoc deep dives based on key business questions/opportunities/challenges
- Carry out ad hoc strategic analysis consolidating multiple data sources to provide strategic insight
- Work with DX & broader insights teams to carry out shopper behaviour & channel insights – building scorecards & integrating the right insight into strategic analysis
- Working in the international matrix is key, requiring strong communication and soft skills, capability to adjust communications to recipients & different cultures.
- Role requires high proficiency in Excel, Powerpoint and other Microsoft Office apps as well as analytical skills to make sense out of numbers and preparing high level conclusions/recommendations
- Leverage existing PepsiCo & eComm specific analytical tools to integrate data sets that analyse performance & drivers
- Key indicator of success is coping with uncertainty, ambiguity and fragmented set of data and capability to move things forward on limited inputs
Responsibilities
- Work with wider teams to develop Business insights, identifying & understanding business trends, competition monitoring & opportunity identification (big bets)
- Create in depth analysis on performance & opportunity – work with GCC, Sector & BU teams
- Develop overall and customer specific performance reviews and scorecard tracking (WBR, MBR and QBR)
- Build scorecard, KPI dashboards & agree tracker milestones
- Support BU teams with analysis and deep dives to enable customer conversations and support JBP efforts
- Carry out ad hoc strategic analysis consolidating multiple data sources to provide strategic insight
- Prepare channel specific analyses, charts, sets of data and presentations that provide clear & actionable insight
- Connect with BU, sector, finance & GCC counterparts to source information needed, often consolidating multiple data sets
- Actively work with DX & Insights teams to generate & consolidate eComm market intelligence (e.g. Circana, IRI) and shopper / channel insights
- Source & curate external insights & reports, helping to share & build intelligence across the eComm community
- Make sense out of numbers and given information to prepare overarching story and conclusions/recommendations
- Prepare compelling presentations – tell stories from macro to micro points of action
- Choose and influence stakeholders to get specific information and point of view
- Based on high-level goals, create actionable steps and define proper resources and milestones to achieve the result
Qualifications
- 5+ years experience in Anlaytical/ Sales/management consulting OR mutli-national organization working in a sales, commercial or transformation function; Previous FMCG, eComm experience mandatory
- Ability to use BI tools– Internal (e.g. Thoughtspot, Tableau, PowerBI, Cockpit, eComm IQ), and external (eg. IRI, Circana, Kantar, Nielsen etc.)
- Proficiency in MS Office package, especially Excel & Power Point is essential
- Well organized, self-sufficient and proactive: Best-in-class time management skills, ability to multitask, set priorities and plan, Great written and spoken communication in English
- Strong analytical skills
- Experience of Tableau (or other BI tools), and/or data visualization experience can be a plus
- Ability to work with virtual teams across multiple geographies & timezones
- Proactive approach - drive online sales and customer engagement whilst taking others with you
- Ability to strategically frame opportunity, codify & share learnings across wide group of stakeholders
- Ability to handle multiple work streams simultaneously and to tight deadlines in a fast-paced and dynamic environment.
- Good collaborator and influencer: Experience working with a breadth of stakeholders and peers – levels, functions and across countries in Europe
- Ability to extract key messages from complex data and craft a clear narrative, presenting in person & virtually
- Good commercial and operational instinct to ensure recommendations are practical and executable
- Can-do, flexible attitude with resilience: Calmly able to respond to rapidly changing business priorities
- Proven experience using PowerPoint and ability to producing visually compelling presentations (i.e. beyond just operating the software) that are impactful with a senior audience
- Work with wider teams to develop Business insights, identifying & understanding business trends, competition monitoring & opportunity identification (big bets)
- Create in depth analysis on performance & opportunity – work with GCC, Sector & BU teams
- Develop overall and customer specific performance reviews and scorecard tracking (WBR, MBR and QBR)
- Build scorecard, KPI dashboards & agree tracker milestones
- Support BU teams with analysis and deep dives to enable customer conversations and support JBP efforts
- Carry out ad hoc strategic analysis consolidating multiple data sources to provide strategic insight
- Prepare channel specific analyses, charts, sets of data and presentations that provide clear & actionable insight
- Connect with BU, sector, finance & GCC counterparts to source information needed, often consolidating multiple data sets
- Actively work with DX & Insights teams to generate & consolidate eComm market intelligence (e.g. Circana, IRI) and shopper / channel insights
- Source & curate external insights & reports, helping to share & build intelligence across the eComm community
- Make sense out of numbers and given information to prepare overarching story and conclusions/recommendations
- Prepare compelling presentations – tell stories from macro to micro points of action
- Choose and influence stakeholders to get specific information and point of view
- Based on high-level goals, create actionable steps and define proper resources and milestones to achieve the result
- 5+ years experience in Anlaytical/ Sales/management consulting OR mutli-national organization working in a sales, commercial or transformation function; Previous FMCG, eComm experience mandatory
- Ability to use BI tools– Internal (e.g. Thoughtspot, Tableau, PowerBI, Cockpit, eComm IQ), and external (eg. IRI, Circana, Kantar, Nielsen etc.)
- Proficiency in MS Office package, especially Excel & Power Point is essential
- Well organized, self-sufficient and proactive: Best-in-class time management skills, ability to multitask, set priorities and plan, Great written and spoken communication in English
- Strong analytical skills
- Experience of Tableau (or other BI tools), and/or data visualization experience can be a plus
- Ability to work with virtual teams across multiple geographies & timezones
- Proactive approach - drive online sales and customer engagement whilst taking others with you
- Ability to strategically frame opportunity, codify & share learnings across wide group of stakeholders
- Ability to handle multiple work streams simultaneously and to tight deadlines in a fast-paced and dynamic environment.
- Good collaborator and influencer: Experience working with a breadth of stakeholders and peers – levels, functions and across countries in Europe
- Ability to extract key messages from complex data and craft a clear narrative, presenting in person & virtually
- Good commercial and operational instinct to ensure recommendations are practical and executable
- Can-do, flexible attitude with resilience: Calmly able to respond to rapidly changing business priorities
- Proven experience using PowerPoint and ability to producing visually compelling presentations (i.e. beyond just operating the software) that are impactful with a senior audience
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