Influencer Manager

Publicis Groupe · London

Apply on the company website

Publicis Connected Media UK is a fully end-to-end offering that unites media, commerce, CXM, social and data to deliver connected consumer experiences and drive exceptional business outcomes for our clients.

Powered by Publicis Connected Identity, the UK’s richest people-based data set built on real behaviours, it helps major brands move beyond siloed marketing and make more confident decisions in fast-changing conditions. Those insights truly differentiate our AI and agentic solutions to predict impact, create messaging and reach the right people.

The more than 3500-strong team spans Starcom, Zenith, Spark Foundry, Digitas, Performics, PMX, Epsilon, Lotame, Publicis Commerce and Influential. Publicis Connected Media is part of Publicis Groupe.  

Influencer Account Manager | Influential UK, Publicis Groupe

We are hiring an Influencer Account Manager to bring standout creator campaigns to life across a portfolio of beauty and health brands. You’ll be at the heart of campaign delivery, turning creative plans into brilliantly organised activation and building trusted relationships with creators, clients and specialist teams. It’s a role for someone who combines a love of creator culture with strong campaign craft, attention to detail and an instinct for what makes great content work. You’ll join Influential UK within Publicis Groupe, working closely with an Influencer Account Director.

What you'll be doing:

• Own the day-to-day delivery of influencer campaigns, keeping creators, clients and internal teams aligned around deliverables, deadlines and next steps.
• Bring the right creators into each campaign, supporting discovery, vetting, outreach, recommendations, negotiations and contracting.
• Create engaging influencer briefs that turn campaign objectives into clear creative direction while giving creators space for authentic storytelling.
• Keep campaigns moving smoothly, coordinating content submissions, feedback, approvals, publishing schedules and campaign logistics.
• Build strong day-to-day relationships, communicating clearly with clients, creators and talent agents and turning feedback into practical action.
• Turn results into useful learning, creating polished campaign reports that bring together performance, insights and recommendations for future activity.
• Collaborate across Strategy, Creative, Paid Media and Analytics, bringing relevant creator, platform and cultural observations into campaign delivery.

Skills we're looking for:

• Hands-on influencer campaign experience, gained in an agency, brand or creator-marketing environment, with the capability to take ownership at Account Manager level.
• A practical understanding of the influencer campaign lifecycle, from creator sourcing and outreach through briefing, approvals, posting and reporting.
• Strong briefing and communication skills, with the ability to translate campaign objectives into clear, engaging guidance for creators.
• Campaign reporting experience, including interpreting performance data and turning it into useful insights and recommendations.
• Strong organisation and project-management skills, with the ability to balance multiple creators, campaigns, deadlines and approval processes.
• A good understanding of social and creator marketing, including content formats, disclosure requirements, usage rights and paid amplification.
• Experience within beauty, personal care, wellbeing, health or consumer lifestyle is welcome, and familiarity with regulated-category approval processes would be an advantage.

Publicis Media offers a wide range of benefits to support our employees. Full details are shared when you join, but highlights include core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave. You’ll also have access to a range of additional initiatives, including:

📖 Please check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).

Publicis Groupe works primarily from the office or our clients' office four days per week.

At Publicis Media, we are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic. 

We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs - for example, related to disability, neurodivergence, or a health condition - please let us know. We’ll work with you to ensure the process works for you. Sharing this information will never impact your application.

Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change - building a culture where everyone feels seen, respected, and genuinely included.

#LI-LA1

What you'll be doing:

• Own the day-to-day delivery of influencer campaigns, keeping creators, clients and internal teams aligned around deliverables, deadlines and next steps.
• Bring the right creators into each campaign, supporting discovery, vetting, outreach, recommendations, negotiations and contracting.
• Create engaging influencer briefs that turn campaign objectives into clear creative direction while giving creators space for authentic storytelling.
• Keep campaigns moving smoothly, coordinating content submissions, feedback, approvals, publishing schedules and campaign logistics.
• Build strong day-to-day relationships, communicating clearly with clients, creators and talent agents and turning feedback into practical action.
• Turn results into useful learning, creating polished campaign reports that bring together performance, insights and recommendations for future activity.
• Collaborate across Strategy, Creative, Paid Media and Analytics, bringing relevant creator, platform and cultural observations into campaign delivery.

Skills we're looking for:

• Hands-on influencer campaign experience, gained in an agency, brand or creator-marketing environment, with the capability to take ownership at Account Manager level.
• A practical understanding of the influencer campaign lifecycle, from creator sourcing and outreach through briefing, approvals, posting and reporting.
• Strong briefing and communication skills, with the ability to translate campaign objectives into clear, engaging guidance for creators.
• Campaign reporting experience, including interpreting performance data and turning it into useful insights and recommendations.
• Strong organisation and project-management skills, with the ability to balance multiple creators, campaigns, deadlines and approval processes.
• A good understanding of social and creator marketing, including content formats, disclosure requirements, usage rights and paid amplification.
• Experience within beauty, personal care, wellbeing, health or consumer lifestyle is welcome, and familiarity with regulated-category approval processes would be an advantage.

More jobs at Publicis Groupe · Other jobs in London