Marketing Operations Agent, Eloqua
Thomson Reuters · Mexico City
Job Description
As a Marketing Operations Agent, Eloqua, you will support the execution, optimization, and delivery of marketing automation campaigns and operational workflows. You will work closely with digital strategists, analysts, marketers, event marketing teams, and third-party vendors to ensure accurate, effective, and measurable campaign delivery.
You will focus on using Oracle Eloqua and Salesforce CRM to manage audience segmentation, email campaigns, landing pages, forms, automation workflows, and campaign tracking. The role will also support data quality, campaign performance analysis, and continuous improvement across marketing technology processes.
Key Responsibilities
In this opportunity as a Marketing Operations Agent, Eloqua, you will:
- Support Marketing Automation Campaigns: Design, deploy, and optimize marketing automation workflows using Oracle Eloqua to enhance customer experience, increase engagement, and generate leads.
- Manage Campaign Execution: Support the delivery of marketing programs, including email campaigns, landing pages, forms, audience segmentation, personalization, tracking, and automation workflows.
- Maintain Marketing Data Quality: Manage accurate audience segmentation, suppression processes, and consent and preference management to support effective and compliant campaign execution.
- Own Campaign Quality Assurance: Perform quality assurance activities across emails, landing pages, forms, segmentation, tracking, personalization, and automation workflows to ensure accurate and error-free deployment.
- Collaborate with Cross-Functional Teams: Work closely with digital strategists, analysts, marketers, and event marketing teams to align campaign execution with business and marketing objectives.
- Optimize Campaign Performance: Support campaign analysis, including A/B testing, data review, and recommendations to improve engagement and campaign results.
- Work with Marketing Technology Platforms: Use Oracle Eloqua, Salesforce CRM, and third-party vendors and platforms to support campaign execution and marketing operations activities.
- Implement Operational Best Practices: Maintain process discipline and support the implementation of best practices for marketing automation, campaign execution, and data management.
- Support Marketing Operations Team Activities: Collaborate with marketing operations specialists and contribute to a structured, innovative, and continuous-improvement-focused working environment.
Required Qualifications
You're a fit for the role of Marketing Operations Agent, Eloqua if you have the following required qualifications:
- At least 2 years of relevant professional experience.
- A bachelor's degree or equivalent professional experience.
- Proven proficiency using Oracle Eloqua for marketing automation.
- Experience working with Salesforce CRM.
- Experience managing complex marketing campaigns.
- Experience working in a process-driven environment while identifying opportunities for innovation and improvement.
- Experience with A/B testing, campaign data analysis, and developing recommendations based on results.
- Strong attention to detail and ability to maintain high standards of data accuracy and campaign quality.
- Ability to collaborate effectively with cross-functional teams and external vendors.
Preferred Qualifications
- Oracle Eloqua certifications.
- Marketing Operations certifications.
- B2B marketing experience in events or publishing.
- Proficiency in HTML and CSS.
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What’s in it For You?
- Hybrid Work Model: We’ve adopted a flexible hybrid working environment for our office-based roles while delivering a seamless experience that is digitally and physically connected.
- Flexibility & Work-Life Balance: Flex My Way is a set of supportive workplace policies designed to help manage personal and professional responsibilities, whether caring for family, giving back to the community, or finding time to refresh and reset. This builds upon our flexible work arrangements, including work from anywhere for up to 8 weeks per year, empowering employees to achieve a better work-life balance.
- Career Development and Growth: By fostering a culture of continuous learning and skill development, we prepare our talent to tackle tomorrow’s challenges and deliver real-world solutions. Our Grow My Way programming and skills-first approach ensures you have the tools and knowledge to grow, lead, and thrive in an AI-enabled future.
- Industry Competitive Benefits: We offer comprehensive benefit plans to include flexible vacation, two company-wide Mental Health Days off, access to the Headspace app, retirement savings, tuition reimbursement, employee incentive programs, and resources for mental, physical, and financial wellbeing.
- Culture: Globally recognized, award-winning reputation for inclusion and belonging, flexibility, work-life balance, and more. We live by our values: Obsess over our Customers, Compete to Win, Challenge (Y)our Thinking, Act Fast / Learn Fast, and Stronger Together.
- Social Impact: Make an impact in your community with our Social Impact Institute. We offer employees two paid volunteer days off annually and opportunities to get involved with pro-bono consulting projects and Environmental, Social, and Governance (ESG) initiatives.
- Making a Real-World Impact: We are one of the few companies globally that helps its customers pursue justice, truth, and transparency. Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world.
About Us
Thomson Reuters informs the way forward by bringing together the trusted content and technology that people and organizations need to make the right decisions. We serve professionals across legal, tax, accounting, compliance, government, and media. Our products combine highly specialized software and insights to empower professionals with the data, intelligence, and solutions needed to make informed decisions, and to help institutions in their pursuit of justice, truth, and transparency. Reuters, part of Thomson Reuters, is a world leading provider of trusted journalism and news.
We are powered by the talents of 26,000 employees across more than 70 countries, where everyone has a chance to contribute and grow professionally in flexible work environments. At a time when objectivity, accuracy, fairness, and transparency are under attack, we consider it our duty to pursue them. Sound exciting? Join us and help shape the industries that move society forward.
As a global business, we rely on the unique backgrounds, perspectives, and experiences of all employees to deliver on our business goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. Thomson Reuters is proud to be an Equal Employment Opportunity Employer providing a drug-free workplace.
We also make reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law. More information on requesting an accommodation here.
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