Senior Partnership Manager, Private Luxury Events
Private Luxury Events · London · £75,000 (stated in the posting)
Senior Partnership Manager, Private Luxury Events
Borough, South London (SE1 1EP) – Hybrid
Private Luxury Events: Expect the Extraordinary
Private Luxury Events delivers world‑class experiences to the luxury travel community through its event brands Amour, Private Luxury, TFest and Ultra. Our ethos has always been to put the human experience first. This mantra has powered some of the most respected events in the industry, inspiring thousands of luxury travel professionals around the world and at the heart of everything we do lies a passion for connecting people.
Part of Worldwide Events Group
Private Luxury Events sits within Worldwide Events Group, founded in 2004 and now a recognised leader in global MICE and luxury travel. Across our events, we bring people together and facilitate meaningful relationships, a philosophy we call H2H, human‑to‑human connection.
Innovation drives our evolution. We’re embracing AI to elevate personalisation, streamline event design, and create smarter, more intuitive experiences for our global communities.
Our Sister Brand: M&I
M&I brings together high‑calibre meeting planners and exhibitors from the hospitality industry through a series of standout events across Europe, the Middle East, and the Americas. Our portfolio includes M&I Expo, M&I Flagship, M&I Healthcare, and M&I Luxe.
The Role
We’re looking for an experienced and commercially driven Senior Partnership Manager to join the growing commercial team at Private Luxury Events (PLE).
This is an exciting opportunity for an accomplished sales professional with a strong background in exhibitions, sponsorship and partnership sales to play a key role in driving commercial growth across our international event portfolio.
The successful candidate will bring proven expertise in selling exhibition space, securing high-value partnerships and developing creative sponsorship and experiential opportunities that deliver measurable commercial value for both our partners and our events.
You will combine a strong commercial mindset with the ability to identify new revenue opportunities, build strategic relationships and negotiate impactful partnerships with leading global brands.
Key Responsibilities
Exhibition, Sponsorship & Partnership Sales
- Drive revenue growth through the sale of exhibition space, sponsorship packages, branded experiences and bespoke commercial partnerships across our international event portfolio.
- Identify, develop and convert new business opportunities, targeting brands and organisations seeking premium positioning, visibility and engagement within the luxury travel and events sector.
- Develop compelling commercial propositions that combine exhibition participation, brand exposure, experiential activations and sponsorship opportunities.
- Lead the full commercial sales cycle, from prospecting and strategic pitching through to proposal development, negotiation and contract closure.
- Consistently achieve and exceed individual revenue targets through proactive business development, effective pipeline management and commercial negotiation.
Strategic Partnership Development & Account Growth
- Build and maintain senior-level relationships with key commercial partners, exhibitors, sponsors and strategic prospects.
- Develop long-term partnerships that deliver commercial value, repeat investment and opportunities for growth across multiple events.
- Identify opportunities to increase partner investment through upselling, cross-selling and the development of tailored multi-event partnership packages.
- Understand partner objectives and translate these into commercially attractive sponsorship, exhibition and experiential solutions.
- Represent Private Luxury Events at international exhibitions, trade shows, industry events and strategic client meetings.
Commercial Strategy & Product Development
- Identify new opportunities to monetise exhibition space, event assets, content platforms and branded experiences.
- Contribute to the development of sponsorship inventories, exhibition packages, partnership propositions and new commercial revenue streams.
- Monitor exhibition industry trends, competitor offerings and evolving sponsor expectations to inform commercial strategies.
- Collaborate with event, marketing and operations teams to ensure commercial partnerships are effectively positioned, sold and delivered.
- Provide market intelligence and commercial recommendations to senior leadership to support event growth and product innovation.
Sales Performance, CRM & Reporting
- Take ownership of a strong and qualified sales pipeline, ensuring consistent prospecting, opportunity progression and conversion.
- Maintain accurate sales activity, opportunity records and revenue forecasts within Salesforce CRM.
- Provide regular updates on pipeline performance, sales forecasts, partnership development and market opportunities.
- Demonstrate strong commercial discipline in managing sales targets, deal values, contract negotiations and revenue delivery.
About You
You are an accomplished commercial sales professional with a proven track record in the exhibition, events and sponsorship industry.
You understand the commercial dynamics of exhibitions and have direct experience selling exhibition space, premium sponsorship opportunities and branded experiences.
You are confident engaging senior decision-makers, developing creative commercial solutions and securing high-value partnerships that deliver tangible results.
Entrepreneurial, proactive and commercially astute, you thrive in a dynamic international environment and bring both the ambition and experience to contribute meaningfully to business growth.
Requirements
- Minimum 5 years' experience in exhibition sales, sponsorship sales, commercial partnerships or experiential event sales, ideally within international B2B exhibitions or premium event environments.
- Proven experience selling exhibition space, sponsorship packages, branded activations and bespoke event partnerships, with a demonstrable track record of revenue generation.
- Strong understanding of exhibition commercial models, including space sales, sponsorship inventories, premium positioning and experiential monetisation.
- Demonstrable success in securing high-value commercial agreements, consistently achieving revenue targets and growing strategic accounts.
- Experience developing and presenting tailored sponsorship and partnership proposals to senior-level decision-makers.
- Excellent commercial negotiation, communication and relationship-management skills.
- Ability to identify and develop new revenue streams through innovative partnership structures and commercially compelling propositions.
- A proactive, results-driven approach, with the confidence to independently manage complex sales opportunities from inception to close.
- Strong organisational skills, commercial awareness and experience managing sales pipelines and forecasts.
- Willingness to travel internationally for industry exhibitions, partner meetings and events.
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Desirable:
- Background in luxury lifestyle, fashion, travel, or hospitality.
- Experience in sponsorship or partnership sales.
- Proficiency in Salesforce, Airtable, or other CRM tools.
- Bachelor’s degree in Business, Marketing, or related field.
- Additional languages are an advantage.
- Proficiency in Salesforce and Airtable, or similar CRM and cloud collaboration tools.
Advanced skills in the Microsoft Office Suite, including Outlook, Excel, Word, and Teams.
Experience with virtual and hybrid events, utilizing event technology platforms.
Proficiency in additional languages beyond English..
Benefits
We offer a thoughtful package designed to support your wellbeing, growth, and work–life balance.
- £75k OTE (£48k Basic + £33k Commission).
- 28 days holiday plus UK bank holidays, with additional days awarded for length of service.
- A centrally located London office with a summer terrace within walking distance of the world-famous Borough Market.
- Regular employee social events supported by our Happiness & Culture team.
- Monthly contribution towards Bupa private health insurance (post probation).
- Employee Assistance Program offering confidential wellbeing support.
- Enhanced maternity and paternity leave to support growing families.
- 4 pm Friday finish!
Our Commitment to Diversity
Our approach to diversity is simple: it’s about embracing everyone. We are committed to welcoming all individuals, regardless of gender identity, orientation, expression, age, race, physical or mental ability, ethnicity, or perspective. Our diversity fuels innovation, brings diverse thoughts, and connects us more closely to our clients and the communities we serve.
How to Apply
We review every application with care and attention. If you're excited to contribute to our mission, we’d love to hear from you.
Applications are reviewed on a rolling basis. To ensure your experience and perspective are considered, we encourage you to apply early.
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