Manager - Loyalty Event & Communication

Galaxy Entertainment Group · Macau

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Position Summary

The Manager, Event & Communication is responsible for planning, administration and logistics for both large- and small-scale Player events & promotions for Mass and Premium Mass Market from ideation to on-site managements and post-event analysis. This individual should have a love for event management, provide outstanding customer service, be an enthusiastic, high energy professional, and be able to build relationships with internal and external constituents.  

Primary Responsibility

  • Lead the planning and execution of hosted player events & promotions, sponsorships and other marketing activities.
  • Work closely with internal stakeholders to achieve the player events & promotions' goals and objectives in line with the advertising thematic directions.
  • Conduct Research, analyze and monitor financial, technological, and demographic factors so that market opportunities may be capitalized on.
  • Follow the annual budget and administer that budget in a responsible manner.
  • Plan and oversee the player events & promotions, manage all aspects of on-site production to successfully execute the Casino Marketing programs.
  • Work with the key operational departments to ensure that player events & promotions are communicated through the resort in an effective manner.
  • Identify effective Communication channels to advertise the promotional messages.
  • Work closely with design on development and delivery of creative assets for print materials to brand the player events & promotions.
  • Propose new ideas and make recommendations to improve player events & promotions.
  • Provides direction and monitors ongoing execution and development of regular reports.
  • Analyze the results of player events & promotions to ensure their efficacy.
  • Consistently offer professional, friendly and engaging service.
  • Other projects and responsibilities may be added at the Senior Manager’s discretion.

Requirements

  • Bachelor’s degree required; or equivalent combination of education and experience.
  • Minimum 3-4 years event management and marketing experience.
  • Enhanced interpersonal communication and social skills and negotiation ability.
  • Proficiency in English, Cantonese and Mandarin
  • Solid knowledge of Microsoft Office products
  • Strong time management, Managerial, Organisational, Multi-task and Problem Solving skills
  • Self-motivation with the ability to generate new events and promotions idea
  • Willing to work overtime, and during weekends and holidays

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