Data Analyst

Publicis Groupe · Tokyo

Company description

Publicis Groupe is not just a company you work for; it’s a platform for you to take your talent to the world. If you want to help change the world, ideas alone are not enough. Real impact can only come from having meaningful access to a world of knowledge, people, and resources. At Publicis Groupe, you are connected to our global network, intelligence, tools, clients, brands and 90,000+ brilliant minds with expertise in data, technology, media, strategy, creativity, and business transformation, all literally at your fingertips.

Publicis Groupe is the second-largest communications group in the world. Founded in Paris in 1926, we are present in more than 100 countries as leaders in marketing, communication, and digital business transformation.

Overview

As a Data Analyst - Retail Media within Publicis Groupe Japan, you will support the growth of our Retail Media and commerce analytics capabilities, helping clients improve advertising effectiveness and revenue performance across eCommerce platforms such as Amazon.

You will work with Amazon Marketing Cloud (AMC), retail media, advertising, and commerce data to build dashboards, conduct custom analyses, and identify actionable insights. Working closely with senior analysts, media planners, strategists, and client stakeholders, you will translate business questions into clear analytical outputs and recommendations.

This is a hands-on role for someone who enjoys working with data, improving processes, and developing client-facing storytelling skills. You will progressively take ownership of recurring reporting, analytical projects, and selected presentations in client meetings.

Responsibilities

Build and maintain Retail Media dashboards and recurring reports, ensuring that data is accurate, reliable, and presented in a client-ready format
Conduct custom analyses using Amazon Marketing Cloud (AMC), advertising, audience, and retail data to answer client business and campaign-performance questions
Use SQL to extract, join, clean, and aggregate data across multiple sources, and adapt queries when datasets or platform schemas change
Translate analytical findings into clear insights and practical recommendations for media planning, audience targeting, creative optimization, and retail growth
Automate repetitive reporting and data-preparation tasks using SQL, Python, R, or parameterized visualization tools
Collaborate with analysts, planners, strategists, and activation teams, and progressively present dashboards or analysis findings in internal and client meetings

Qualifications

Hands-on experience with SQL, including multi-table joins, CASE logic, aggregations, and window functions
Experience working with digital advertising, Retail Media, eCommerce, or campaign-performance data; exposure to Amazon Marketing Cloud is preferred
Experience building clear, intuitive dashboards and client-ready visualizations using tools such as Power BI or Tableau
Basic applied experience with Python or R for data cleaning, automation, or analytical workflows
Understanding of digital media and commerce KPIs, with the ability to identify performance drivers and develop actionable recommendations
Business-level Japanese, both spoken and written; business-level English is preferred but not mandatory
Demonstrates AI fluency, including the ability to leverage AI tools to enhance work quality and productivity, critically evaluate outputs, and apply ethical and responsible judgment in their use.

Additional information

What Publicis Groupe can offer you

Be a part of the Publicis Groupe family - one of the world’s most progressive and dynamic modern communications businesses enjoying all the perks that come with our network offering:

A hybrid, flexible work style, with three days per week spent collaborating face-to-face with clients and colleagues.

Extensive Learning & Development opportunities, including access to over 15,000 programs through our online platform, Marcel Classes.

The Work Your World program offers flexibility to work from anywhere globally for up to six weeks per year.

A culture of open feedback and continuous growth, supported by structured Career Conversations and a 360° Feedback framework.

Access to a comprehensive rewards offering, Employee Assistance Program (EAP), and well-being support.

Access to Marcel, our global AI platform, connecting employees with opportunities for collaboration and career development across our network.

And many more benefits including a wide range of leave policies, employee communities and clubs.

Publicis Groupe believes that our people are our greatest asset. Our people are selected for their skill sets, ethics, and professional qualities, without any exclusion, preferential treatment, or discrimination. We are proud to be an equal opportunity employer and do not discriminate based on age, gender, gender identity, race, sexual orientation, nationality, religion, disability, or any other difference. We encourage applications from all qualified individuals and will provide appropriate assistance for candidates who may need other considerations or adjustments throughout the recruitment process upon request.

Build and maintain Retail Media dashboards and recurring reports, ensuring that data is accurate, reliable, and presented in a client-ready format
Conduct custom analyses using Amazon Marketing Cloud (AMC), advertising, audience, and retail data to answer client business and campaign-performance questions
Use SQL to extract, join, clean, and aggregate data across multiple sources, and adapt queries when datasets or platform schemas change
Translate analytical findings into clear insights and practical recommendations for media planning, audience targeting, creative optimization, and retail growth
Automate repetitive reporting and data-preparation tasks using SQL, Python, R, or parameterized visualization tools
Collaborate with analysts, planners, strategists, and activation teams, and progressively present dashboards or analysis findings in internal and client meetings

Hands-on experience with SQL, including multi-table joins, CASE logic, aggregations, and window functions
Experience working with digital advertising, Retail Media, eCommerce, or campaign-performance data; exposure to Amazon Marketing Cloud is preferred
Experience building clear, intuitive dashboards and client-ready visualizations using tools such as Power BI or Tableau
Basic applied experience with Python or R for data cleaning, automation, or analytical workflows
Understanding of digital media and commerce KPIs, with the ability to identify performance drivers and develop actionable recommendations
Business-level Japanese, both spoken and written; business-level English is preferred but not mandatory
Demonstrates AI fluency, including the ability to leverage AI tools to enhance work quality and productivity, critically evaluate outputs, and apply ethical and responsible judgment in their use.

More jobs at Publicis Groupe · Data & Analytics jobs in Tokyo