Associate Product Marketing Manager
Legrand · Minnetonka
At a Glance
Legrand has an exciting opportunity for a Associate Product Marketing Manager to join the Audio Video Division in Minnetonka, MN. The Assoc. Product Marketing Manager works with Product Marketing Manager in driving brand identity, strategy, positioning, messaging, and competitive differentiation, as well as leading sales enablement efforts and collaborating on marketing activities across multiple Legrand AV brands. The Assoc. Product Marketing Manager understands our customers, markets, applications, and competitors, using strategic insights and market data to drive the development of positioning and messaging that resonates with buyers. This helps empower our sales channels to be successful. In collaboration with the marketing team, the manager will develop content, tools, and collateral that drive demand. Asso. Product Marketing Manager has the ability to clearly present our product’s value proposition in a way that resonates with customers and clearly articulates how we solve their problems.
Legrand is the global specialist in electrical and digital building infrastructures. Its comprehensive offering of solutions for residential, commercial, and datacenter markets makes it a benchmark for customers worldwide.
Legrand’s Integrated AV division delivers integrated and connected technology solutions that simplify how people communicate, collaborate, and engage. By uniting the industry’s most comprehensive portfolio of audiovisual technologies, infrastructure, intelligent management platforms, and professional services, we help organizations create seamless, scalable experiences that meet today’s needs and evolve for the future.
Legrand, North & Central America offers comprehensive medical, dental, and vision coverage, as well as distinctive benefits like a high employer 401K match, paid time off (PTO) and holiday pay, short-term and long-term disability benefit plans, above-benchmark paid maternity and parental leave, bonus opportunities in accordance with the Company’s incentive plans, paid time off to volunteer, and an active/growing Employee Resource Group network. For more information, visit legrand.us.
Legrand AV is seeking an Associate Product Marketing Manager to help drive product marketing strategy, brand positioning, messaging, and sales enablement across multiple audio-visual brands. This role collaborates with product, marketing, digital, and sales teams to analyze market opportunities, identify industry trends, develop value propositions, and create marketing plans that drive demand and customer engagement. Responsibilities include developing content and sales tools, managing product web content, supporting trade shows and events, monitoring competitive activity, and creating training materials that equip sales teams to succeed. The position plays a key role in communicating product value, strengthening brand differentiation, and supporting product lifecycle initiatives.