City Marketing Execution Associate
Grab · Medan
Company Description
About Grab and Our Workplace
Grab is Southeast Asia's leading superapp. From getting your favourite meals delivered to helping you manage your finances and getting around town hassle-free, we've got your back with everything. Purpose gives us joy and habits build excellence in Grab. Meanwhile, we harness the power of Technology and AI to deliver our mission. Our mission is to lead Southeast Asia forward by economically empowering everyone. We do this with heart, hunger, honour, and humility.
Job Description
Get to Know the Team
Get to Know the Role
We are looking for a Marketing Associate to translate strategy into execution planning. You will design marketing campaigns, branding, marketing offline and online activity, then monitoring its efficiency. You will work with several partners to ensure good Grab presence in city-level and competitor analysis. You will be onsite and based in Medan. You will be reporting to the manager.
The Critical Tasks You Will Perform
- Manage end-to-end campaign execution and oversee campaign performance.
- Collaborate with teams to identify business opportunities, develop marketing ideas, and create impactful marketing solutions.
- Work with creative and social media teams to design the compelling promotional materials and content
- Work with external parties
- Provide insights around campaigns and content
- Create weekly report of performance, campaign evaluation and next action item and report it to Marketing lead
Qualifications
What Essential Skills You Will Need
- Bachelor's degree in business administration, marketing, communication or another related field
- 2+ years of working experience in Marketing, with experience implementing marketing strategies and marketing campaigns
- Excellent in project management skill to manage campaign timelines and coordinate with teams and working with supporting functions like creative, PR, and social media.
- Understand how to analyze campaign performance and provide data-driven insights using performance marketing tools
- Have an eye for details to maintain accuracy in content, timelines, and reports
- Create creative briefs and new campaign initiative
- Enjoy brainstorming, coming up with creative ideas, seeing it come to life and learning from it.
- Hunger for success
Additional Information
Life at Grab
We care about your well-being at Grab, here are some of the global benefits we offer:
- We have your back with Term Life Insurance and comprehensive Medical Insurance.
- With GrabFlex, create a benefits package that suits your needs and aspirations.
- Celebrate moments that matter in life with loved ones through Parental and Birthday leave, and give back to your communities through Love-all-Serve-all (LASA) volunteering leave
- We have a confidential Grabber Assistance Programme to guide and uplift you and your loved ones through life's challenges.
- Our FlexWork arrangements, such as differentiated hours, make balancing personal commitments and life's demands easier.
What We Stand For At Grab
We are committed to building an inclusive and equitable workplace that provides equal opportunity for Grabbers to grow and perform at their best. We consider all candidates fairly and equally regardless of nationality, ethnicity, race, religion, age, gender, family commitments, physical and mental impairments or disabilities, and other attributes that make them unique.