Asset Management Japan – Head of Marketing - Executive Director

JPMorgan Chase · Tokyo

Join our dynamic team at J.P. Morgan Asset Management Japan, where you will play a pivotal role in shaping the future of our business. As a leader in the financial industry, we are committed to driving innovation and growth in the Japanese market. We seek a strong leader with deep and broad marketing expertise to partner with Sales and drive the business forward. Leveraging digital and data-driven strategies to support sustainable growth, and promoting our brand, capabilities, and product solutions across social media channels, are essential aspects of this role.

As Executive Director within Japan Marketing, you will collaborate closely with the Japan CEO and distribution teams, supported by the regional marketing team, to enhance brand recognition and foster business expansion in Japan. You will lead the development and execution of marketing strategies across multiple channels, ensuring they are aligned to the marketing vision and objectives as well as overall business goals.

Your responsibilities

will include managing a broad range of marketing activities—from always-on brand visibility across multiple channels to elevating client experience, including in-person events—to increase client engagement. Demonstrated ability to lead teams and manage stakeholders effectively, especially during periods of market volatility and change, is essential. Strong leadership, strategic thinking, and fluency in both English and Japanese are critical for success.

This role reports locally to the Japan CEO and functionally to the APAC Chief Marketing Officer.

Job Responsibilities

Set clear goals and success metrics aligned with marketing priorities and local business objectives
Develop and execute Japan’s marketing strategy to drive business growth and operational efficiency
Build brand awareness as a leading global asset manager and ETF provider in Japan
Lead the always-on promotion of our brand, capabilities, and product solutions across multiple channels to support client acquisition and relationship development
Promote product diversification to drive sales conversion, leverage digital, technology, and data to differentiate our offerings and accelerate growth
Plan and implement digital marketing initiatives to enhance customer engagement and sales conversion
Manage corporate communications and public relations locally
Conduct market research to monitor brand and marketing performance versus competitors
Evaluate the effectiveness and impact of marketing activities
Lead, motivate, and develop the marketing team, fostering a high-performance culture
Manage stakeholders across organizational levels and functions, ensuring effective collaboration and communication

Required Qualifications, Capabilities, and Skills

Extensive marketing experience with proven ability to drive business growth, covering a wide range of marketing disciplines
Demonstrated success in transforming business and marketing through data and digital strategies
Strategic thinker with excellent execution skills, strong business acumen and results-oriented approach
Demonstrated ability to lead teams and manage stakeholders effectively, especially during periods of change or market volatility
Ability to thrive under pressure and manage stress effectively, maintaining high performance and sound judgment in challenging situations
Ability to communicate complex concepts effectively to senior management and across organizational levels
Deep knowledge of digital marketing
Robust quantitative skills and a client-focused mindset
Fluency in Japanese and English (written and spoken)
Excellent visual, presentation, and interpersonal skills
Effective communicator across organizational levels and cultures

Preferred Qualifications, Capabilities, and Skills

Proven success in marketing leadership. Experience in asset management or investment marketing is highly advantageous

J.P. Morgan is a global leader in financial services, providing strategic advice and products to the world’s most prominent corporations, governments, wealthy individuals and institutional investors. Our first-class business in a first-class way approach to serving clients drives everything we do. We strive to build trusted, long-term partnerships to help our clients achieve their business objectives.

We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants’ and employees’ religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.

Shape our Japan brand and growth: lead multi-channel marketing and standout client experiences with the Japan Chief Executive Officer.

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