Digital Product Manager
PepsiCo · Gurugram, Hyderabad
OverviewPepsiCo Digital Product team, as part of Strategy & Transformation, provides end-to-end products and solutions that focus on having the right data and insights, accessible for the right people, driving their business goals at the right time, across the globe. These products enable a unique competitive advantage to delight both our customers and consumers and create a catalyst for a PepsiCo data-driven culture. The Product Management team will lead the creation of the next generation of infrastructure, data science insights, and business applications that drive business value across global teams. We will achieve this by delivering a vision and strategic roadmap for best-in-class platforms, and consistently executing against key milestones in direct collaboration with global engineering and data science teams.
Responsibilities
- Support product strategy and direction; define and prioritize product requirements, features and functionality across portfolio with product managers
- Support key stakeholders, business engagement, and product managers to socialize product plans and requirements, research, brainstorm and validate new functionality, and address any product issues
- Support the technical vision alongside engineering team and executive management, influence, and lead cross-functional teams on strategic product direction
- Support driving the lifecycle of all products, from inception and build to commercialization and adoption, ensuring the continuous improvement of products
- Support the vision, interpret global business needs, ultimately drive implementation.
- Demonstrate passion for excellence related to product design, delivery, and engineering
- Work collaboratively with regional and global partners
Product Strategy and Roadmap:
- Develop a comprehensive product strategy and roadmap
- Identify key metrics and performance indicators to measure the success and effectiveness of the digital application.
User Research and Requirements Gathering:
- Partner with our Service Design team to engage with users to understand their preferences, pain points, and expectations regarding brand loyalty programs.
- Translate user needs and requirements into clear product specifications and user stories.
Feature Definition and Prioritization:
- Collaborate with design and development teams to define and prioritize features that enhance the product experience
- Work closely with stakeholders to manage expectations and align feature prioritization with business objectives.
Agile Development and Project Management:
- Utilize Agile methodologies to drive the product development process, including sprint planning, backlog grooming, and sprint reviews.
- Collaborate with cross-functional teams to ensure efficient execution of the product roadmap and timely delivery of features.
- Monitor project timelines, budgets, and resources to ensure successful project completion.
User Experience and Engagement:
- Conduct usability tests, A/B testing, and other user feedback mechanisms to continuously improve the app's user experience.
Data Analysis and Optimization:
- Utilize analytics tools to monitor user behavior, engagement, and conversion rates among users.
- Use data-driven insights to make informed decisions regarding feature updates, user flows, and overall app performance.
Qualifications
- Bachelor’s degree required; Bachelor’s degree in quantitative or engineering related field preferred; Master’s degree preferred
- 10+ years of product management focused on enterprise or supply chain with experience creating strategic product roadmaps and working with cross-functional teams in a highly-matrixed environment
- Experience building and launching products from ideation through launch and revision.
Skills, Abilities, Knowledge:
- Excellent communication skills, both verbal and written, along with the ability to influence and demonstrate confidence in communications with senior level management
- Proven track record of overseeing a portfolio of multiple projects
- Positive and flexible attitude to enable adjusting to different needs in an ever-changing environment
- Strong knowledge and experience in agile methodologies, experience working with multiple scrum teams on simultaneous builds
- Proactively drives impact and engagement while bringing others along
- Ability to lead others without direct authority
- Support product strategy and direction; define and prioritize product requirements, features and functionality across portfolio with product managers
- Support key stakeholders, business engagement, and product managers to socialize product plans and requirements, research, brainstorm and validate new functionality, and address any product issues
- Support the technical vision alongside engineering team and executive management, influence, and lead cross-functional teams on strategic product direction
- Support driving the lifecycle of all products, from inception and build to commercialization and adoption, ensuring the continuous improvement of products
- Support the vision, interpret global business needs, ultimately drive implementation.
- Demonstrate passion for excellence related to product design, delivery, and engineering
- Work collaboratively with regional and global partners
Product Strategy and Roadmap:
- Develop a comprehensive product strategy and roadmap
- Identify key metrics and performance indicators to measure the success and effectiveness of the digital application.
User Research and Requirements Gathering:
- Partner with our Service Design team to engage with users to understand their preferences, pain points, and expectations regarding brand loyalty programs.
- Translate user needs and requirements into clear product specifications and user stories.
Feature Definition and Prioritization:
- Collaborate with design and development teams to define and prioritize features that enhance the product experience
- Work closely with stakeholders to manage expectations and align feature prioritization with business objectives.
Agile Development and Project Management:
- Utilize Agile methodologies to drive the product development process, including sprint planning, backlog grooming, and sprint reviews.
- Collaborate with cross-functional teams to ensure efficient execution of the product roadmap and timely delivery of features.
- Monitor project timelines, budgets, and resources to ensure successful project completion.
User Experience and Engagement:
- Conduct usability tests, A/B testing, and other user feedback mechanisms to continuously improve the app's user experience.
Data Analysis and Optimization:
- Utilize analytics tools to monitor user behavior, engagement, and conversion rates among users.
- Use data-driven insights to make informed decisions regarding feature updates, user flows, and overall app performance.
- Bachelor’s degree required; Bachelor’s degree in quantitative or engineering related field preferred; Master’s degree preferred
- 10+ years of product management focused on enterprise or supply chain with experience creating strategic product roadmaps and working with cross-functional teams in a highly-matrixed environment
- Experience building and launching products from ideation through launch and revision.
Skills, Abilities, Knowledge:
- Excellent communication skills, both verbal and written, along with the ability to influence and demonstrate confidence in communications with senior level management
- Proven track record of overseeing a portfolio of multiple projects
- Positive and flexible attitude to enable adjusting to different needs in an ever-changing environment
- Strong knowledge and experience in agile methodologies, experience working with multiple scrum teams on simultaneous builds
- Proactively drives impact and engagement while bringing others along
- Ability to lead others without direct authority