Social Media Video Editor

High Point University · High Point

High Point University’s Office of Communications is seeking a Social Media Video Editor. Are you a master at grabbing attention in just a few seconds with your video edits? Do you live and breathe video trends–crafting videos that stop thumbs mid-scroll? We’re on the hunt for a creative powerhouse to join the High Point University social media team as a video editor. As the video editor, you will know how to tailor videos for maximum engagement on various platforms. You will transform raw footage into jaw-dropping edits – quick cuts, snappy captions, the perfect sound bite. You will deliver polished, hype-worthy videos that are ready to go live. You will enjoy collaboration and work hand-in-hand with our creative team to brainstorm bold ideas, take feedback like a pro and push every project to the next level. You will be ready to highlight High Point University’s incredible distinctions in both long-form and short-form video storytelling and work with a dynamic, forward-thinking team that values creativity and innovation. Your work will be seen by thousands (or millions!) and make a difference in how people experience our university brand.

QUALIFICATIONS:

Education

Bachelor’s degree required

Experience and Training:

Comprehensive knowledge of Premiere Pro and the Adobe Creative Suite
Strong creative and storytelling abilities
Ability to thrive in a fast-paced environment and manage multiple briefs simultaneously
Expertise in building creative edits aligned with trends and culture
Flexibility in adapting ideas
Innovative approach to executing social content and advertising
Strong organizational and time management skills to prioritize tasks
Experienced with videography fundamentals (F-stops, shutter speed, white balance)
Proficiency with audio recording and editing
Understanding of video compression and export settings (H.265, bitrates)
Track record of creating engaging social media content
Experienced in animated caption/subtitle creation
Unmatched attention to detail and organizational skills.
Have a deep understanding of short form content – hooks, storytelling, pacing, and strategy

Essential Functions:

Directs and shoots professional-quality video content featuring HPU students, faculty and staff, as well as at on-location events
Edits and produces compelling video that enhance our brand on social media
Manages the complete video production lifecycle from pre-production (scripting/storyboarding) to final delivery (encoding/uploading to social)
Repackages content to get greatest exposure for existing footage and stories
Creates professional captions and subtitles via transcription
Assembles raw footage and transfer or uploading to a computer
Analyzes and follow a script, screenplay or outline when performing edits
Inputs sound to enhance footage, which may include selecting music and writing voice-overs
Adds graphics to enhance footage
Digitally splices film and video, synchronizing them into one rough cut file
Improves and corrects lighting, coloring and faulty footage
Works closely with Directors to present a final product that matches their vision
Make revisions to edits upon request
Create motion graphics and visual effects to enhance video content
Ensures consistent visual style and production quality across all video project
Maintains a positive work atmosphere by acting and communicating effectively with students, students’ parents, faculty, co-workers and managers.
Passionately promote The Premier Life Skills University through content in a manner consistent with the university’s brand.

ACCOUNTABILITY:

Ensures the University is positively represented in all videos
Ensures projects are completed and published on schedule
Ensure videos are amplified and repackaged appropriately to best promote university stories and our mission
Ensures content is consistent with the university brand and positively promotes the university.

For more information about this position, please contact Kaylee Billings, Assistant Vice President for Enrollment Marketing | Office of Communications at kbillings@highpoint.edu

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